Designing Greeting Cards and Paper Products: A Complete Guide

by Lister, Ron

First Edition

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Bookseller: Nan's Book Shop (US)
Bookseller Inventory #: 002550
Format/binding: Soft Cover
Book condition: Near Fine
Jacket condition: No Jacket
Quantity available: 1
Edition: First Edition
Binding: Paperback
ISBN 10: 0132018721
ISBN 13: 9780132018722
Publisher: Prentice Hall, Inc.
Place: Lebanon, Indiana, U.S.A.
Date published: 1984
Keywords: GREETING CARDS PAPER PRODUCTS DESIGN ART COMMERCIAL NON-FICTION
Subjects: Literal;

Book Description

Lebanon, Indiana, U.S.A.: Prentice Hall, Inc., 1984. First Edition. Soft Cover. Near Fine/No Jacket. If you have a flair for design and a creative imagination, try your hand at greeting cards! Or stationary, gift wrap, or party goods! And this is the perfect book to get you started - whether as a staff designer or as a freelance artist planning to market your own cards. Inside you find scores of helpful hints on every aspect of this lucrative business. The author, a former staff artist for a major greeting card company, thoroughly covers a wide variety of topics, including: Types of materials to use; suggested color media; starting a reference library; basic design steps, as well as "hidden" rules governing layout and design; painting a card; current styles and techniques used in the field; types of card lines; and designing related paper products. You'll find an entire section on working and freelancing, with practical information on the credentials you'll need, how to break into the industry, how to market cards you make your self, and much more. 162 pages including an index. Illustrated in black & white with four pages of color. There is some very neat underlining on several pages. 4to - over 9¾" - 12" tall.

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