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Marketing Your Software: 26 Steps to Success (Micro Computer Books)

by William G. Nisen, Allan Schmidt, Ira Alterman

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Bibliographic Details

  • Book condition: Used - Good
  • Binding: Paperback
  • ISBN 10: 0201001055
  • ISBN 13: 9780201001051
  • Publisher: Addison-Wesley Pub (Sd)
  • Date published: 1984

Book Description

Addison-Wesley Pub (Sd). Used - Good. GOOD with average wear to cover, pages and binding. We ship quickly and work hard to earn your confidence. Orders are generally shipped no later than next business day. We offer a no hassle guarantee on all our items.



Publisher Notes


This workbook for software entrepreneurs summarizes, in 26 steps, how to develop a marketing plan, prepare software for distribution, negotiate a deal, complete the product, and maintain the product in the marketplace.



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