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OPENING DIGITAL MARKETS: BATTLE PLANS AND BUSINESS STRATEGIES FOR INTERNET COMMERCE. SECOND EDITION by Mougayar, Walid
Price:
$6.00
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Book description: McGraw-Hill, New York, (1998).. 292 pp, large 8vo, hard cover in dust jacket. "...the first complete battle plan for business strategy on the Internet. Written by a practitioner respected worldwide for leadership in Internet commerce planning, (this book) gives you real strategi. es and tactics for penetrating business's newest front. And it shows you exactly why this is the war that you must fight..." Minor wrinkling at top/bottom of spine. Dust jacket has very minor edgewear. NF/NF.
- Bookseller: Capricorn Books
 (CA)
- Bookseller Inventory #: 8840
- Binding: Hardcover
- Publisher: McGraw-Hill, New York, (1998).
- Keywords: Strategy, Strategies, Electronic commerce, E-commerce, Internet, Planning, Marketing, Business enterprises, Marketplaces, Digital, Materials.
- Subjects:
BUSINESS & ECONOMICS / General;
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