A Field Guide to the Yettie: America's Young, Entreprenurial Technocrats

by Sam Sifton

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Description

Miramax Books, 2000-11-15. 1st ed. Paperback. Like New. May be shiny, in some instances dust jackets are not included, no missing pages, no damage to binding, may have a remainder mark.

Book summary

In this witty discussion, an observer of social trends explores a Generation X subculture that emerged in the 1990s in reaction to technological innovations and the e-commerce market. In doing so, he clearly defines "yetties," a group that has superseded the yuppies.