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Inside knowledge; streetwise in Asiaby Backman, Michael
Book description: Palgrave Macmillan, 2005. Hardbound. New Book. Hardbound. Conceived as a companion to The Asian Insider, also by Backman (a newspaper columnist specializing in Asian culture and corporate practice), this is a self-described "potpourri" of information about doing business in Asia that recognizes that there is no strict delineation of boundaries between business and non-business in the Asian context. After a chapter on Asian naming structures he provides chapters describing the positive and negative aspects of doing business in China, emerging economies of Central Asia, politics and business in Malaysia, the role of Australian expatriates in Asian business, and business operations in Nepal. After concluding the section on "Places," he then turns to "Markets" for the second half of the book, offering chapters on China and the international outsourcing market; Asia's art market; Singapore, Malaysia, and the international arms industry; casinos; the religious communities of Jains and Jews and the diamond market; and Starbucks and their imitators in Asia. (©2006 Book News, Inc., Portland, OR)
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