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Nameless Organizational Change No-Hype, Low-Resistance Corporate Transformation

by Allen-Meyer, Glenn

Price: $4.50
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Talwood-Craig Publishing Company. As New in Very Good dust jacket 2000. Hardcover. 1.1 x 9.1 x 6.1 Inches; 230 pages; This book explodes the assumptions behind currently accepted methods of organizational change by demonstrating the power and pervasiveness of the marketing paradigm in the field of organization development and change. Any time a leader or change agent feels like a "salesperson" of change, she or he has felt the pull of the marketing paradigm. This book offers a revolutionary approach that will help leaders successfully implement organizational improvements without the hype and without the resistance associated with traditional methods of change. .

Bookseller: Bimmer1996 (US)
Bookseller Inventory #: 20501
Format/binding: Hardcover
Book condition: As New in Very Good dust jacket
Binding: Hardcover
ISBN 10: 0967507901
ISBN 13: 9780967507903
Publisher: Talwood-Craig Publishing Company
Date published: 2000
Pages: 230
Size: 6.75 x 9.5 x 1.25 inches
Weight: 1.15 pounds
Keywords: Economics, Business & Investing, Books, Popular Economics, Biographies & Primers, Business & Investing Books, Home & Office, us-stores