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A Framework for Marketing Management
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A Framework for Marketing Management Paperback - 2006 - 3rd Edition

by Philip Kotler; Kevin Lane Keller


From the publisher

The Internet is changing the way that consumers buy, and the way that companies buy from each other. This updated text includes these new ways of buying and selling, showing how marketers can make the most of the new technology.

Details

  • Title A Framework for Marketing Management
  • Author Philip Kotler; Kevin Lane Keller
  • Binding Paperback
  • Edition number 3rd
  • Edition 3
  • Pages 360
  • Volumes 1
  • Language ENG
  • Publisher Prentice Hall, U.S.A
  • Date 2006-04
  • Illustrated Yes
  • ISBN 9780131452589 / 0131452584
  • Weight 1.27 lbs (0.58 kg)
  • Dimensions 9.22 x 7.44 x 0.56 in (23.42 x 18.90 x 1.42 cm)
  • Library of Congress subjects Marketing - Management
  • Library of Congress Catalog Number 2005056450
  • Dewey Decimal Code 658.8
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Framework for Marketing Management: United States Edition

Framework for Marketing Management: United States Edition

by Keller, Kevin Lane

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A Framework for Marketing Management
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A Framework for Marketing Management

by Kotler, Philip, Keller, Kevin Lane

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Framework for Marketing Management: United States Edition
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Framework for Marketing Management: United States Edition

by Philip T. Kotler et Kevin Lane Keller

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A Framework for Marketing Management

A Framework for Marketing Management

by Kevin Lane Keller; Philip Kotler

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A Framework for Marketing Management
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A Framework for Marketing Management

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A Framework for Marketing Management
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A Framework for Marketing Management
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A Framework for Marketing Management

by Kotler, Philip, Keller, Kevin Lane

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Framework for Marketing Management (3rd Edition)
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Framework for Marketing Management (3rd Edition)

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Framework for Marketing Management
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Framework for Marketing Management

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Framework For Marketing Management Philip Kotler
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Framework For Marketing Management Philip Kotler

by Philip Kotler

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