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Global Strategy: Strategy 03.02
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Global Strategy: Strategy 03.02 Paperback - 2002 - 1st Edition

by Douglas Lamont


From the rear cover

ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers.

ExpressExec is organised into ten core subject areas making it easy to find the information you need:

01 Innovation
02 Enterprise
03 Strategy
04 Marketing
05 Finance
06 Operations and Technology
07 Organizations
08 Leading
09 People
10 Life and Work

ExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly.

From the jacket flap

ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers.

ExpressExec is organised into ten core subject areas making it easy to find the information you need:

01 Innovation
02 Enterprise
03 Strategy
04 Marketing
05 Finance
06 Operations and Technology
07 Organizations
08 Leading
09 People
10 Life and Work

ExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly.

Details

  • Title Global Strategy: Strategy 03.02
  • Author Douglas Lamont
  • Binding Paperback
  • Edition number 1st
  • Edition 1
  • Pages 128
  • Volumes 1
  • Language ENG
  • Publisher Capstone
  • Date 2002-04-26
  • Features Index, Table of Contents
  • ISBN 9781841121901 / 1841121908
  • Weight 0.3 lbs (0.14 kg)
  • Dimensions 6.7 x 4.8 x 0.5 in (17.02 x 12.19 x 1.27 cm)
  • Dewey Decimal Code 658.8

About the author

DOUGLAS LAMONT is a visiting professor of marketing at DePaul University. He also helps US and Japanese firms invest in Latin America and East Asia. Lamont has held full time academic appointments at Northwestern University, University of Wisconsin, University of Alabama, and Notre Dame University. He is the author of seven books, including Conquering the Wireless World: The Age of M-Commerce and Winning Worldwide: Strategies for Dominating Global Markets.
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Global Strategy: Strategy 03.02 (Express Exec)

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Global Strategy  Strategy 03.02
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by Douglas Lamont

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Global Strategy: Strategy 03.02

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Global Strategy: Strategy 03.02 (Express Exec)
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Global Strategy: Strategy 03.02 (Express Exec)

by Lamont, Douglas

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Global Strategy – Strategy 03.02
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Global Strategy (Express Exec)
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Global Strategy (Express Exec)

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Global Strategy (Express Exec)
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by Lamont, Douglas

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