Stock photo. Cover may not represent actual copy or condition available.
The Ten Faces of Innovation
Ideo's Strategies For Beating The Devil's Advocate & Driving Creativity Throughout Your Organization
by Jonathan Littman ; Thomas Kelley
ISBN: 0385512074
ISBN-13: 9780385512077
Format: Hardcover
|
Customer Reviews
Review this book!
Bibliographic Details
Publisher: Bantam Dell Pub Group
Published date: 2005
Size: 9.75 x 6.5 inches
Weight: 1.55 pounds
Pages: 274
Synopses
Reveals the strategies a major design firm uses to foster innovative thinking throughout an organization and overcome the naysayers who stifle creativity. The role of the devil's advocate allows individuals to raise questions and concerns that effectively kill new projects and ideas, while claiming no personal responsibility; nothing is more potent in stifling innovation. Drawing on nearly 20 years of experience, Kelley identifies ten roles people can play in an organization to foster innovation and new ideas while offering an effective counter to naysayers.--From publisher description.
Publisher's Notes
In The Art of Innovation, IDEO's managing director Tom Kelley described IDEO’s "deep dive" approach to successful product creation. Their focus on brainstorming and teamwork has resulted in world-wide acclaim as the leading design and innovation firm in the world. In BEAT THE DEVIL'S ADVOCATE, Kelley reveals the strategies IDEO uses to help foster innovation throughout the culture of a business, and counter the debilitating effect of the devil's advocate.
The role of the devil's advocate is nearly universal in business today. It allows an individual to step outside themselves and raise questions and concerns that effectively kill new projects and ideas, while claiming no personal responsibility. Nothing is more potent in stiffling innovation, Kelley claims.
Over the years, IDEO has developed ten approaches businesses can use to foster innovation and new ideas while offering an effective counter to naysayers. Among these approaches are the anthropologist - the person who goes into the field to see how customers use and respond to products, to come up with new innovations; the cross-pollinator who mixes and matches ideas, people and technology to create new ideas that can drive growth; and the hurdler, who instantly looks for ways to overcome the limits and challenges to any situation.
Filled with engaging stories of how companies like Kraft, Intel, Safeway and the Mayo Clinic have incorporated IDEO's thinking to transform the customer experience, BEAT THE DEVIL'S ADVOCATE is an extraordinary guide to nurturing and sustaining a culture of continuous innovation and renewal.
Similar books
Tom Peters Essentials Leadership
by Tom Peters
An inspirational and informative series of compact handbooks by the influential management guru and author of the best-selling In Search of Excellence sheds new light on key concepts in the business world and provides helpful guidance on how to achieve success in the high-pressure, fast-moving arena of modern business.
Trends
by Tom Peters
An inspirational and informative series of compact handbooks by the influential management guru and author of the best-selling In Search of Excellence sheds new light on key concepts in the business world and provides helpful guidance on how to achieve success in the high-pressure, fast-moving arena of modern business.
Getting Things Done When You Are Not in Charge
by Geoffrey M. Bellman
For everyone who has more responsibility than authority or is frustrated by feelings of powerlessness, Bellman (author of The Quest for Staff Leadership) explains how to be productive and effective--and achieve job satisfaction--in today's demanding workplace. Charts.
A Perfect Mess
by David H. Freedman
Touting the benefits of disorder, chaos, and mess, a groundbreaking study explains how and why a little disorder actually makes systems more effective, citing examples from business, cooking, parenting, politics, and other fields to demonstrate that the right amount of disorder yields better solutions, uses resources more efficiently, and is more durable.
Tom Peters Essentials Design
by Tom Peters
An inspirational and informative series of compact handbooks by the influential management guru and author of the best-selling In Search of Excellence sheds new light on key concepts in the business world and provides helpful guidance on how to achieve success in the high-pressure, fast-moving arena of modern business.
|
|
Ready to buy this book?
Below are all of the copies of 0385512074 we currently have available for purchase, sorted by lowest price first. If you would like to refine your search, use the advanced options in the search box above.
|
|
6)
|
The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization (Qty: 5)
FREE SHIPPING
Kelley, Thomas; Littman, Jonathan
Doubleday Business. Hardcover. 0385512074 Good condition. May have some markings & or shelfwear. All pages intact. Immediate shipping for all orders and FREE STANDARD DELIVERY on Domestic US Orders! International, APO, FPO and PO Box addresses accepted. All of our titles are exactly the same title as shown and are 100% Guaranteed! Used items may not include extras such as infotrac, CD or other web access codes. We recommend expedited shipping for fastest delivery. Standard shipping may take up to 14 business days. . Good. ( more information) Offered by Paperleaf Books (United States)
Favorite bookseller : you've previously added this bookseller to your favorites list.
|
|
|
0 items in cart
Muze Inc. For personal non-commercial use only. All rights reserved. Some content for books is owned by Baker & Taylor, Inc. or its licensors and is subject to copyright and all other protections provided by applicable law.
