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The Persuasion Explosion

Your Guide to the Power and Influence of Contemporary Public Relations

by Art Stevens


ISBN: 0874917328
ISBN-13: 9780874917321
Format: Hardcover

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Bibliographic Details

Publisher: Devorss & Co
Published date: 1985

Publisher's Notes

Describes the nature of public relations, recounts examples of good and poor public relations campaigns, and discusses press conferences, publicity, and interviews.

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1) The Persuasion Explosion: Your Guide to the Power and Influence of Contemporary Public Relations
Art Stevens

Acropolis Books (NY). Used - Good. 100% Money Back Guarantee. Shipped daily. Over one million satisfied book lovers read with Experienced Books. 1985. Hardcover. Good condition, showing modest signs of wear. Some rubbing on cover. (more information)

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2) The Persuasion Explosion: Your Guide to the Power and Influence of Contemporary Public Relations
Art Stevens

Acropolis Books (NY). Used - Good. Former Library book. Shows some signs of wear, and may have some markings on the inside. 100% Money Back Guarantee. Shipped to over one million happy customers! Your purchase benefits world literacy! (more information)

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3) The Persuasion Explosion: Your Guide to the Power and Influence of Contemporary Public Relations
Stevens, Art

Acropolis Books (NY). Hardcover. 0874917328 . Very Good. (more information)

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4) The Persuasion Explosion: Your Guide to the Power and Influence of Contemporary Public Relations
Stevens, Art

Acropolis Books (NY). Hardcover. 0874917328 small tears on dustcover,Hardcover,Very Good condition.With Dust Cover, some minor edgewear,could have initials, penciled or ink marks inside cover or the title page no marks on the reading pages, Good, tight readable copy with typical reading wear,May have Price sticker on cover. . Very Good. (more information)

Offered by Magikal Journeys Books, Inc. (United States)
Price: $3.33
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5) The Persuasion Explosion: Your Guide to the Power and Influence of Contemporary Public Relations
Art Stevens

Acropolis Books (NY), 1985-06. Hardcover. Good. Rubber stamp on page 6. Sticker on front cover. Sticker on inside front cover.Ex-Library, with the usual library markings. Use COUPON CODE B128929-8515 for a limited time to save 15% off any order from us , visit our store on Biblio at http://www.biblio.com/bookstores/bestseller8515.html , 100% satisfaction guaranteed. FREE Domestic DELIVERY CONFIRMATION! SAVE MONEY on Shipping and Handling by purchasing multiple items from us at a time. Items are from a smoke free and air conditioned environment. All orders include an e-Book about starting your own Internet Business in PDF format. (more information)

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6) Persuasion Explosion: Your Guide to the Power and Influence of Contemporary Public Relations
Stevens, Art

Washingtion, D. C.: Acropolis Books, Incorporated, 1985. 224 pages with index, few b/w illus; dj shelf worn, few tears. 2 copies available.. ISBN: 0874917328. Hard Cover. Good/Fair. 8vo - over 7¾" - 9¾" tall. PUBLIC RELATIONS PUBLICITY UNITED STATES POWER INFLUENCE PERSUASION PUBLIC RELATIONS. (more information)

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Price: CAD $15.00 ($12.26)
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