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Seeking Customers
by Benson P. Shapiro
ISBN: 0875843328
ISBN-13: 9780875843322
Format: Hardcover
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Bibliographic Details
Publisher: Harvard Business School Pr
Published date: 1993
Size: 6.25 x 9.5 inches
Weight: 1.55 pounds
Publisher's Notes
Explores major changes in the process of identifying and attracting profitable customers, bringing new clarity to the critical relationships among selling, understanding customers, sales force management, distribution, pricing, marketing, and above all, account selection. Contents include building channels of communication; understanding your prospects and customers; closing the sale and opening the relationship; and more.
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Seeking Customers (The Harvard Business Review Book)
Benson P. Shapiro
Harvard Business School Press. Used - Very Good. Former Library book. Great condition for a used book! Minimal wear. 100% Money Back Guarantee. Shipped to over one million happy customers! Your purchase benefits world literacy! ( more information) Offered by Better World Books (United States)
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2)
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Seeking Customers (The Harvard Business Review Book)
Benson P. Shapiro; Editor-John J. Sviokla
Harvard Business School Press, 1993-05. Hardcover. Good. We suggest the use of priority shipping, where available. Media mail can take up to three weeks for delivery. We ship every business day. Used books may not contain original publisher materials, ie cd and infotrak ( more information) Offered by textbook recycle (United States)
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4)
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Seeking Customers (The Harvard Business Review Book)
John J Sviokla.; Benson P Shapiro
1993, 5th printing 2002. Book and dustjacket are in Fine condition with no marks or writing. 343 pages. A collection of both classic and cutting edge Harvard Business Review articles, that provide a practical framework for meeting the challenge of satisfying customers' needs. 6" x 9.5". Weight: 1 lb 8 oz. See our companion volume in this 2 volume set Keeping Customers. ( more information) Offered by Nastasi & Associates (Canada)
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5)
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SEEKING CUSTOMERS (THE HARVARD BUSINESS REVIEW BOOK)
Shapiro, Benson P. and John J. Sviokla
Harvard Business School Press,, 1993. First Edition, 4th printing. Hardcover. Near Fine. Pages clean & tight. Near fine hardcover in fine dustjacket. ( more information) Offered by OldCornerBooks.com [formerly Bethel Charkoudian Books] (United States)
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6)
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Seeking Customers (The Harvard Business Review Book) (Qty: 5)
Benson P. Shapiro; Editor-John J. Sviokla
Harvard Business School Press, 1993-05. Hardcover. New. Brand New. In Stock. Order Now. Free upgrade with tracking. Over 600,000 items available. Buy from a trusted Power Seller. ( more information) Offered by *** www.HarvardBooksellers.com *** (United States)
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