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The Future of Competition
Co-Creating Unique Value With Customers
by C.K. Prahalad ; Venkat Ramaswamy
ISBN: 1578519535
ISBN-13: 9781578519538
Format: Hardcover
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Bibliographic Details
Publisher: Harvard Business School Pr
Published date: 2004
Size: 6 x 9.5 inches
Weight: 1.3 pounds
Pages: 320
Publisher's Notes
In this visionary book, C. K. Prahalad and Venkat Ramaswamy explore why, despite unbounded opportunities for innovation, companies still can't satisfy customers and sustain profitable growth. The explanation for this apparent paradox lies in recognizing the structural changes brought about by the convergence of industries and technologies; ubiquitous connectivity and globalization; and, as a consequence, the evolving role of the consumer from passive recipient to active co-creator of value. Managers need a new framework for value creation. This book is about the emerging "next practices" in value creation. Increasingly, individual customers interact with a network of firms and consumer communities to co-create value. No longer can firms autonomously create value. Neither is value embedded in products and services per se. Products are but an artifact around which compelling individual experiences are created. As a result, the focus of innovation will shift from products and services to experience environments that individuals can interact with to co-construct their own experiences. These personalized co-creation experiences are the source of unique value for consumers and companies alike. In this emerging opportunity space, companies must build new strategic capital-a new theory on how to compete. This book presents a detailed view of the new functional, organizational, infrastructure, and governance capabilities that will be required for competing on experiences and co-creating unique value. This is the future of competition.
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The Future of Competition: Co-Creating Unique Value with Customers (Qty: 25)
C. K. Prahalad
Harvard Business School Press, 2004-02-18. Hardcover. Like New. May be shiny, in some instances dust jackets are not included, no missing pages, no damage to binding, may have a remainder mark. ( more information) Offered by BEST BARGAIN BOOKS WHOLESALER, INC. (United States)
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Co-Creating Unique Value with Customers [Hardcover (Qty: 40)
The Future of Competition
"superb, crisp, clean, unread hardcover with some light shelfwear to the dust jacket - VERY NICE!" ( more information) Offered by Midtown Scholar Booktore (United States)
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The Future of Competition: Co-Creating Unique Value with Customers (Qty: 15)
Prahalad, C. K.; Ramaswamy, Venkat
Harvard Business School Press. Hardcover. 1578519535 Pub date: 2004. Condition: BRAND NEW / BRAND NEW. We are a tested and proven company with over 300,000 satisfied customers since 1997. Delivery confirmation on all US orders. Choose expedited shipping for delivery in 2-6 business days. . New. 2004. ( more information) Offered by The Book Cellar (United States)
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The Future of Competition: Co-Creating Unique Value with Customers (Qty: 15)
C. K. Prahalad, Venkat Ramaswamy
Harvard Business School Press, 38035. Hardcover. New. BRAND NEW - no remainder mark! FAST shipping! MULTIPLE copies and EXPEDITED shipping available. INTERNATIONAL shipping *may* be available. 100% Satisfaction GUARANTEED. Exceptional, real-person CUSTOMER SERVICE. ( more information) Offered by Bookling (United States)
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The Future of Competition: Co-Creating Unique Value with Customers (Qty: 15)
C. K. Prahalad, Venkat Ramaswamy
Harvard Business School Press, 38035. Hardcover. Like New. Nice, clean, NEVER-READ copy - no remainder mark! FAST shipping! MULTIPLE copies and EXPEDITED shipping available. INTERNATIONAL shipping *may* be available. 100% Satisfaction GUARANTEED. Exceptional, real-person CUSTOMER SERVICE. ( more information) Offered by Bookling (United States)
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The Future of Competition: Co-Creating Unique Value with Customers (Qty: 5)
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Prahalad, C. K.; Ramaswamy, Venkat
Harvard Business School Press. Hardcover. 1578519535 Good condition. May have some markings & or shelfwear. All pages intact. Immediate shipping for all orders and FREE STANDARD DELIVERY on Domestic US Orders! International, APO, FPO and PO Box addresses accepted. All of our titles are exactly the same title as shown and are 100% Guaranteed! Used items may not include extras such as infotrac, CD or other web access codes. We recommend expedited shipping for fastest delivery. Standard shipping may take up to 14 business days. . Good. ( more information) Offered by Paperleaf Books (United States)
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The Future of Competition: Co-Creating Unique Value with Customers (Qty: 5)
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Prahalad, C. K.; Ramaswamy, Venkat
Harvard Business School Press. Hardcover. 1578519535 Good condition. May have some markings & or shelfwear. All pages intact. Immediate shipping for all orders and FREE STANDARD DELIVERY on Domestic US Orders! International, APO, FPO and PO Box addresses accepted. All of our titles are exactly the same title as shown and are 100% Guaranteed! Used items may not include extras such as infotrac, CD or other web access codes. We recommend expedited shipping for fastest delivery. Standard shipping may take up to 14 business days. . Good. ( more information) Offered by Paperleaf Books (United States)
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The Future of Competition: Co-Creating Unique Value with Customers (Qty: 7)
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Prahalad, C. K.; Ramaswamy, Venkat
Harvard Business School Press. Hardcover. 1578519535 Average used book, may have price sticker on front cover. Shows some shelfwear on the edges. Immediate shipping for all orders and FREE STANDARD DELIVERY on Domestic US Orders! International, APO, FPO and PO Box addresses accepted. All of our titles are exactly the same title as shown and are 100% Guaranteed! Used items may not include extras such as infotrac, CD or other web access codes. We recommend expedited shipping for fastest delivery. Standard shipping may take up to 14 business days. . Very Good. ( more information) Offered by Paperleaf Books (United States)
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The Future of Competition: Co-Creating Unique Value with Customers (Qty: 12)
Prahalad, C K, and Ramaswamy, Venkat
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The Future of Competition: Co-Creating Unique Value with Customers (Qty: 5)
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Prahalad, C. K.; Ramaswamy, Venkat
Harvard Business School Press. Hardcover. 1578519535 Absolutely Brand New. No writing or marks and in pristine condition. Immediate shipping for all orders and FREE STANDARD DELIVERY on Domestic US Orders! International, APO, FPO and PO Box addresses accepted. All of our titles are exactly the same title as shown and are 100% Guaranteed! Used items may not include extras such as infotrac, CD or other web access codes. We recommend expedited shipping for fastest delivery. Standard shipping may take up to 14 business days. . New. ( more information) Offered by Paperleaf Books (United States)
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The Future of Competition
Prahalad, C. K.; Ramaswamy, Venkat
Mcgraw-Hill Publ.Comp., 2004. Hardcover. ( more information) Offered by Bides - Books - Germany (Germany)
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The Future of Competition : Co-Creating Unique Value with Customers
Prahalad, C.K. And Venkat Ramaswamy
Boston, MA, U.S.A.: Harvard Business School Press, 2004. "THE FUTURE OF COMPETITION is a stimulating antidota for those locked into product-centered thinking. Customers have both the motivation and the means for taking more control over their interactions with you. These informed, connected, and active participants in the value creation process will surely reshape markets. This book anticipates and navigates that transition." {George Day}. This book has 257 pages. The book is a SIGNED PRESENTATION copy from the author, Venkat Ramaswamy.. ISBN: 1-57851-953-5. Signed by Author. Fourth Printing. Hard Cover. Fine/Fine. 8vo - over 7¾" - 9¾" tall. COMPETITION CUSTOMER RELATIONS CUSTOMER SERVICES. ( more information) Offered by Glued To The Tube Books (United States)
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The Future of Competition: Co-Creating Unique Value with Customers
Prahalad, C. K.; Ramaswamy, Venkat
Harvard Business School Press. Hardcover. 1578519535 New with very slight shelf wear from time on shelf (like you'd see at a major chain). We ship daily, provide personalized customer service and want you to have a great experience purchasing from us. Thank you for your consideration. . New. ( more information) Offered by BennettBooksLtd (United States)
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