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Persuading on Paper
The Complete Guide to Writing Copy That Pulls in Business
by Marcia Yudkin
ISBN: 0452273137
ISBN-13: 9780452273139
Format: Paperback
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Bibliographic Details
Publisher: Penguin Group USA
Published date: 1996
Size: 5.5 x 8.25 inches
Weight: 0.6 pounds
Pages: 326
Publisher's Notes
This title demonstrates how to write sales letters, alluring ads, and persuasive press releases. It is filled with practical advice and invaluable examples from other entrepreneurs, and a resource list that readers can consult to learn more.
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