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The Animation Business Handbook
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The Animation Business Handbook Hardcover - 2004

by Karen Raugust


From the publisher

Today, animation is more prevalent than ever in television, films, videogames, and the Internet. Karen Raugust created a much needed, comprehensive look at the entire business. She shows in detail how a successful animation studio or entrepreneur operates, describes the process of developing an animation property from the concept stage through the finished product, and outlines business methods used to create and sell animated media. Topics covered include: Distribution, sales, and marketing methods; Financing, budgeting, costs, and revenue opportunities; The creation of ancillary entertainment and merchandise; Animation in international markets. The Animation Business Handbook is the essential reference for anyone in or considering entering the animation industry.

First line

Proprietary animation properties are those in which the creator or a production company, such as an animation studio, owns or maintains an interest.

Details

  • Title The Animation Business Handbook
  • Author Karen Raugust
  • Binding Hardcover
  • Pages 384
  • Volumes 1
  • Language ENG
  • Publisher St. Martin's Press
  • Date August 26, 2004
  • ISBN 9780312284282 / 0312284284
  • Weight 1.51 lbs (0.68 kg)
  • Dimensions 9.5 x 6.44 x 1.27 in (24.13 x 16.36 x 3.23 cm)
  • Library of Congress subjects Motion picture industry - United States -, Animated films
  • Library of Congress Catalog Number 2004041816
  • Dewey Decimal Code 384.830

About the author

Karen Raugust is a freelance licensing consultant and frequent contributor to A"nimation Magazine," in which she also publishes a monthly column. She has written for approximately thirty other magazines, including "Publishers Weekly," "Billboard," and "Variety Jr." She has authored and contributed to a number of trade books on marketing, entertainment, and business. She lives in Minneapolis, MN.
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The Animation Business Handbook
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The Animation Business Handbook
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The Animation Business Handbook

by Karen Raugust

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Used: Good
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Hardcover
ISBN 13
9780312284282
ISBN 10
0312284284
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The Animation Business Handbook
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The Animation Business Handbook

by Karen Raugust

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9780312284282
ISBN 10
0312284284
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