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Ben Jerry's Double Dip: How to Run a Values Led Business and Make Money Too
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Ben Jerry's Double Dip: How to Run a Values Led Business and Make Money Too Paperback - 1998

by Ben Cohen; Jerry Greenfield

Published in paperback for the 20th anniversary of Ben & Jerry's Homemade, Inc.--the business philosophy of a company that has won the taste buds of America as well as earned the admiration of Wall Street.


From the publisher

Ben & Jerry's Homemade, Inc., has done more than win the tastebuds of America -- it has earned the admiration of Wall Street and established a model for business owners and employees eager to earn profits without compromising their principles. In Ben & Jerry's Double-Dip, Ben Cohen and Jerry Greenfield offer the ultimate insider's guide to creating a values-led business that makes money while benefiting the entire community. Using examples from their own company as well as a host of others, these renowned innovators reveal:

  • How your commitment to worthy social causes will result in unprecedented customer and employee loyalty -- and increased profit
  • Practical advice on everything -- from hiring employees to choosing suppliers
  • Nuts-and-bolts information on values-led finance, retailing, and human resources

Ben & Jerry's Double-Dip is essential reading for anyone who owns, works for, invests in, or shops at a socially responsible business.

First line

Ben: When we go out and speak to business groups, people ask what we mean by "values-led business."

Details

  • Title Ben Jerry's Double Dip: How to Run a Values Led Business and Make Money Too
  • Author Ben Cohen; Jerry Greenfield
  • Binding Paperback
  • Edition [ Edition: Repri
  • Pages 304
  • Volumes 1
  • Language ENG
  • Publisher Simon & Schuster, Old Tappan, New Jersey, U.S.A.
  • Date 1998-05-01
  • Illustrated Yes
  • ISBN 9780684838557 / 0684838559
  • Weight 0.9 lbs (0.41 kg)
  • Dimensions 8.9 x 6 x 1 in (22.61 x 15.24 x 2.54 cm)
  • Themes
    • Religious Orientation: Christian
  • Library of Congress Catalog Number 97-9618
  • Dewey Decimal Code B

About the author

Bennett Cohen is a businessman, activist and philanthropist. He is a co-founder of the ice cream company Ben & Jerry's
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Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too

Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too

by Greenfield, Jerry

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Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too
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Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too

by Cohen, Ben, Greenfield, Jerry

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Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too
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Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too

by Cohen, Ben, Greenfield, Jerry

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9780684838557
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Ben Jerry's Double Dip : How to Run a Values Led Business and Make Money Too

Ben Jerry's Double Dip : How to Run a Values Led Business and Make Money Too

by Ben Cohen; Jerry Greenfield

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Ben Jerry's Double Dip : How to Run a Values Led Business and Make Money Too
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Ben Jerry's Double Dip : How to Run a Values Led Business and Make Money Too

by Cohen, Ben, Greenfield, Jerry

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ISBN 13
9780684838557
ISBN 10
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Ben Jerry's Double Dip : How to Run a Values Led Business and Make Money Too
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Ben Jerry's Double Dip : How to Run a Values Led Business and Make Money Too

by Cohen, Ben, Greenfield, Jerry

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ISBN 13
9780684838557
ISBN 10
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Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too
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Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too

by Cohen, Ben and Jerry Greenfield with Nancy J. Stevens

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Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too
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Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too

by Ben Cohen,Jerry Greenfield

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9780684838557
ISBN 10
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Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too
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Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too

by Ben Cohen; Jerry Greenfield

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  • Paperback
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ISBN 13
9780684838557
ISBN 10
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Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too
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Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too

by Cohen, Ben

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