Public Speaking: an Audience-Centered Approach, Books a La Carte Edition (7th Edition) Unknown - 2009 - 7th Edition

From the publisher

For today's busy student, we've created a new line of highly portable books at affordable prices. Each title in the Books a la Carte Plus program features the exact same content from our traditional textbook in a convenient notebook-ready, loose-leaf version - allowing students to take only what they need to class. As an added bonus, each Books a la Carte Plus edition is accompanied by an access code to all of the resources found in one of our best-selling multimedia products. Best of all? Our Books a la Carte Plus titles cost less than a used textbook! The unique, audience-centered approach of this top-selling book emphasizes that success in public speaking depends on how listeners interpret the message. "Public Speaking: An Audience-Centered Approach "brings theory and practice together. Its distinctive and popular approach emphasizes the importance of analyzing and considering the audience at every point in the speech making process. This model of public speaking is the foundation of the book, and it guides the reader through the step-by-step process of public speaking, focusing their attention on the dynamics of diverse audiences, and narrowing the gap between practice and the real world. The seventh edition includes a new emphasis on helping speakers manage communication apprehension.