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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store
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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store Hardcover - 2007

by Carol L. Schroeder


From the publisher

Unlike other books on retailing, Specialty Shop Retailingis aimed at the reader who has a dream of opening a store, but little background in this type of business. The book takes into account the fact that their motivation is often not primarily monetary, but rather the intangible benefits of creating your own business and working with people and products that you love. This new and improved 3rd edition includes material about selling on the Internet, including eBay storefronts; online marketing and customer service improvements; and changes in the retailing field, such as competing with big box retailers and the demise of the sales rep system.

Details

  • Title Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store
  • Author Carol L. Schroeder
  • Binding Hardcover
  • Edition 3rd
  • Pages 412
  • Volumes 1
  • Language ENG
  • Publisher John Wiley & Sons, Hoboken, New Jersey, U.S.A.
  • Date June 4, 2007
  • Illustrated Yes
  • ISBN 9780470107416 / 0470107413
  • Weight 1.65 lbs (0.75 kg)
  • Dimensions 9.1 x 6.2 x 1.2 in (23.11 x 15.75 x 3.05 cm)
  • Library of Congress subjects Retail trade - Management, Specialty stores - Management
  • Dewey Decimal Code 658.87

About the author

Carol L. Schroeder is the co-owner of Orange Tree Imports, a successful gift and kitchenware store in Madison, Wisconsin. She has over three decades of experience in specialty shop retailing, beginning with the Scandinavian furniture store she and her husband Dean transformed into a unique shop featuring gourmet products, toys, seasonal decor, foods, jewelry, stationery, soaps, and more. Orange Tree Imports was chosen as one of five Millennium Retailers in the United States by Gifts and Decorative Accessories magazine and was voted -Best in Business- by In Business magazine.
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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store
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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store

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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store

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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store

Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store

by Schroeder, Carol L.

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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store

Schroeder, Carol L.

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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store
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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store

by Schroeder, Carol L.

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ISBN 13
9780470107416
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0470107413
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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store
Stock Photo: Cover May Be Different

Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store

by Schroeder, Carol L.

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ISBN 13
9780470107416
ISBN 10
0470107413
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Specialty Shop Retailing : Everything You Need to Know to Run Your Own Store
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Specialty Shop Retailing : Everything You Need to Know to Run Your Own Store

by Schroeder, Carol L

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ISBN 13
9780470107416
ISBN 10
0470107413
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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store
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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store

by Carol L. Schroeder

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  • Hardcover
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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store
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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store

by Carol L. Schroeder

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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store , Third Edition
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Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store , Third Edition

by Schroeder, Carol L

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Hoboken, New Jersey, U.S.A.: John Wiley & Sons, 2007. Textblock edges are slightlty sun toned. Very light edge bumps at the spine ends. Dj has very light scratches and indents. Very light edge creases.. Third Edition. Hard Cover. Very Good/Very Good. 8vo - over 7¾" - 9¾" Tall, 412 Pages.
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