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Market Led Strategic Change (Chartered Institute of Marketing)

Market Led Strategic Change (Chartered Institute of Marketing) Paperback - 2002 - 3rd Edition

by Nigel F Piercy

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From the publisher

The author has updated this text to take into account the most recent developments in the field. He now fully evaluates the impact of new technology on contemporary sales and marketing thought, and employs a range of new case studies to give his analysis a consistently practical context.

First line

The main goal of this book is very simple.

Details

  • Title Market Led Strategic Change (Chartered Institute of Marketing)
  • Author Nigel F Piercy
  • Binding Paperback
  • Edition number 3rd
  • Edition 3
  • Pages 784
  • Publisher Butterworth-Heinemann
  • Date January 15, 2002
  • ISBN 9780750652254
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Market-Led Strategic Change: Transforming the Process of Going to Market

Market-Led Strategic Change: Transforming the Process of Going to Market

by Piercy, Nigel F.

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9780750652254
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Market-Led Strategic Change: Transforming the Process of Going to Market (Chartered Institute of...
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Market-Led Strategic Change: Transforming the Process of Going to Market (Chartered Institute of Marketing)

by Nigel F Piercy

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  • Paperback
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Paperback
ISBN 13
9780750652254
ISBN 10
075065225x
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Butterworth-Heinemann, 11/28/2001. Paperback. Used; Good. **WE SHIP WITHIN 24 HRS FROM LONDON, UK, 98% OF OUR ORDERS ARE RECEIVED WITHIN 7-10 DAYS. We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books.
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Market-Led Strategic Change: A Gudie to Transforming the Process of Going to Market
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Market-Led Strategic Change: A Gudie to Transforming the Process of Going to Market

by Piercy, N.F.

  • Used
  • Paperback
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Used
Binding
Paperback
ISBN 13
9780750652254
ISBN 10
075065225x
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Butterworth-Heinemann, 2002. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1300grams, ISBN:9780750652254
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Market-Led Strategic Change: Transforming the Process of Going to Market
Stock Photo: Cover May Be Different

Market-Led Strategic Change: Transforming the Process of Going to Market

by Piercy, N. F.

  • Used
  • Paperback
Condition
Used
Binding
Paperback
ISBN 13
9780750652254
ISBN 10
075065225x
Quantity Available
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Lincoln, Lincolnshire, Aberdeen, United Kingdom
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Butterworth-Heinemann, 2003. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1250grams, ISBN:9780750652254
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$5.01
$16.02 shipping to USA
Market-Led Strategic Change : A Guide to Transforming the Process of Going to Market
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Market-Led Strategic Change : A Guide to Transforming the Process of Going to Market

by Piercy, Nigel F

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ISBN 13
9780750652254
ISBN 10
075065225x
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Taylor & Francis Group. Used - Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
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Marketing Bundle: Market-Led Strategic Change, Third Edition (Chartered Institute of Marketing)
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Marketing Bundle: Market-Led Strategic Change, Third Edition (Chartered Institute of Marketing)

by Nigel F. Piercy

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Paperback
ISBN 13
9780750652254
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Butterworth-Heinemann. Paperback. GOOD. Spine creases, wear to binding and pages from reading. May contain limited notes, underlining or highlighting that does affect the text. Possible ex library copy, will have the markings and stickers associated from the library. Accessories such as CD, codes, toys, may not be included.
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Market-Led Strategic Change : A Guide to Transforming the Process of Going to Market
Stock Photo: Cover May Be Different

Market-Led Strategic Change : A Guide to Transforming the Process of Going to Market

by Piercy, Nigel F

  • Used
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Used - Very Good
ISBN 13
9780750652254
ISBN 10
075065225x
Quantity Available
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Taylor & Francis Group. Used - Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
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$15.86
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