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Contemporary Strategy Analysis : Concepts, Techniques, Applications Paperback - 1991

by Robert M. Grant


From the publisher

Introduces students to the fundamental concepts and principles of strategy. Presenting a rigorous approach to business strategy analysis, this title gives students the tools they need to formulate and implement strategies.

Details

  • Title Contemporary Strategy Analysis : Concepts, Techniques, Applications
  • Author Robert M. Grant
  • Binding Paperback
  • Edition 5th Edition
  • Publisher Wiley-Blackwell
  • Date 1991-01
  • ISBN 9781405169127