Cases in European Marketing Management (MCGRAW HILL/IRWIN SERIES IN MARKETING) Paperback - 1994
by Quelch, John A.; Kashani, Kamran; Vandermerwe, Sandra
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Details
- Title Cases in European Marketing Management (MCGRAW HILL/IRWIN SERIES IN MARKETING)
- Author Quelch, John A.; Kashani, Kamran; Vandermerwe, Sandra
- Binding Paperback
- Edition Later Edition
- Condition Used - Very Good
- Pages 525
- Volumes 1
- Language ENG
- Publisher Irwin, USA and Australia
- Date 1994
- Bookseller's Inventory # 164626
- ISBN 9780256157222 / 0256157227
- Library of Congress subjects Marketing - Europe - Case studies, Marketing - Europe - Management - Case
- Library of Congress Catalog Number 93041069
- Dewey Decimal Code 658.800
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