Laws of Media: The New Science by Marshall McLuhan - 1992-01-08

University of Toronto Press, Scholarly Publishing Division, 1992-09-16. Paperback. Very Good. 6x0x9. Ships same or next day!This is the U.S. student edition as pictured unless otherwise stated.

Paperback. Very Good.

University of Toronto Press. Used - Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects.

Toronto, ON: Univ of Toronto Pr, 1992. Soft cover. As New. As New; Marshall McLuhan has been described as Canada's most exciting and original thinker. The McLuhans are retrieving another way of understanding our world. It is based on the use of words and the consequent power of the 'logos' to shape all the elements of culture - media - with which we surround ourselves. The authors explain how the invention of the alphabet led to the dominance of visual-space conceptualizations over those of acoustic space and its creative words (and word-plays). They consider the differences between the left- and right-hand sides of our brains, and use Gestalt theories of figure and ground to explore the underlying principles that define media. 'Media,' the word so closely connected with Marshall McLuhan's thought, is here explored in its broadest meaning, encompassing all that has been created by humans. The laws identified by the McLuhans constitute a new scientific basis for media studies,… Read More

University of Toronto Press, Scholarly Publishing Division, 1992-09-16. Paperback. Used: Good. Excellent customer service. Prompt Customer Service.

Paperback. New.

Univ of Toronto Pr, 1992. Paperback. New. reprint edition. 252 pages. 9.00x6.25x0.75 inches.

University of Toronto Press, Scholarly Publishing Division, 1992-09-16. Paperback. New. New. In shrink wrap. Looks like an interesting title!