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Marketing Management

Marketing Management

Marketing Management

Marketing Management

by Philip Kotler; Kevin Lane Keller

  • Used
  • very good
  • Hardcover
Condition
Very Good
ISBN 10
0131457578
ISBN 13
9780131457577
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About This Item

Prentice Hall PTR, 2005. Hardcover. Very Good. Disclaimer:May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.

Synopsis

For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course. This is the #1 selling marketing management textbook worldwide because it consistently delivers on its brand promise: to be the first to reflect changes in marketing theory and practice.

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Details

Bookseller
ThriftBooks US (US)
Bookseller's Inventory #
G0131457578I4N00
Title
Marketing Management
Author
Philip Kotler; Kevin Lane Keller
Format/Binding
Hardcover
Book Condition
Used - Very Good
Quantity Available
1
ISBN 10
0131457578
ISBN 13
9780131457577
Publisher
Prentice Hall PTR
Place of Publication
Lebanon, Indiana, USA
Date Published
2005

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About the Seller

ThriftBooks

Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Biblio member since 2018
Seattle, Washington

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Jacket
Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...

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