Technique in Telephone Selling by [TELEMARKETING] LING, Mona - 1959
by [TELEMARKETING] LING, Mona
Technique in Telephone Selling
by [TELEMARKETING] LING, Mona
- Used
- first
Los Angeles: Ling Sales Institute, 1959. First Edition. Pamphlet. Octavo. Staple-bound pamphlet; 16pp. Minor external soiling; Very Good. Nice copy of what we imagine to be one of the earliest professional instruction manuals for direct telephone marketing. Includes Ling's "Ten Commandments of Telephone Selling," which conclude with the commandment: "You Shall Give Your Best Performance Every Time You Phone." The beginning of our long national nightmare. Not found in OCLC.
- Bookseller Lorne Bair Rare Books (US)
- Format/Binding Pamphlet
- Book Condition Used
- Quantity Available 1
- Edition First Edition
- Publisher Ling Sales Institute
- Place of Publication Los Angeles
- Date Published 1959