Public Relations : The Complete Guide by Marconi, Joe - 2004

South-Western Educational Pub. Used - Very Good. . good. All orders guaranteed and ship within 24 hours. Your purchase supports More Than Words, a nonprofit job training program for youth, empowering youth to take charge of their lives by taking charge of a business.

Racom Communications, 2004-07-02. Hardcover. Good. 1.4016 in x 9.0000 in x 6.2008 in.

South-Western Educational Pub, 2004-05-26. Hardcover. Good.

Hardback. Good.

Racom Communications. Used - Like New. Like New condition. Very Good dust jacket. A near perfect copy that may have very minor cosmetic defects.

Mason: Thomson Learning, 2004. First Edition. Hard Cover. Near Fine/Near Fine. 6x1x9. First edition. An exceptional copy. 2004 Hard Cover. 386 pp. With the rise of integrated marketing communications (IMC) and the decline of paid media, the importance of public relations is on the upswing. Companies are realizing the benefit of speaking with Â"one voiceÂ" in both paid media and nonpaid efforts. And as media rates continue to rise though response rates fall Â- and potential buyers are less moved by what they view as Â"sales messagesÂ" - effective PR will only grow more vital. An excellent resource for professionals in every field, Public Relations: The Complete Guide provides a valuable hands-on reference for professionals ranging from midlevel marketing and sales managers to senior-level executives.

U.S.A.: South-Western Educational Pub, 2004. Hardback in fine condition with a fine dustjacket. 1st Edition. Hardcover. Fine/Fine.

Thomson, 2004. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In poor condition, suitable as a reading copy. Dust Jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,900grams, ISBN:9780324203042

Thomson, 2004. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In poor condition, suitable as a reading copy. Dust Jacket in fair condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,900grams, ISBN:9780324203042

South-Western Educational Pub, 2004-05-26. 1. Hardcover. Used:Good.