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Global Marketing Management
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Global Marketing Management Hardcover - 1995

by Warren J. Keegan


From the publisher

For graduate courses in international and global marketing. The leading graduate-level case text in international marketing, as well as a popular reference for practitioners, this Fifth Edition focuses on the opportunities and challenges of global markets and the threat of global competition across a broad spectrum of industries.

Details

  • Title Global Marketing Management
  • Author Warren J. Keegan
  • Binding Hardcover
  • Edition International Ed
  • Pages 752
  • Volumes 1
  • Language ENG
  • Publisher Prentice Hall
  • Date 1995-03
  • ISBN 9780133591347 / 0133591344
  • Weight 3.03 lbs (1.37 kg)
  • Dimensions 9.47 x 7.29 x 1.42 in (24.05 x 18.52 x 3.61 cm)
  • Library of Congress subjects Export marketing - Management, Export marketing - Management - Case studies
  • Library of Congress Catalog Number 94-34025
  • Dewey Decimal Code 658.848
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Global Marketing Management
Stock Photo: Cover May Be Different

Global Marketing Management

by Warren J. Keegan

  • Used
  • very good
  • Hardcover
Condition
Used - Very Good
Binding
Hardcover
ISBN 10 / ISBN 13
9780133591347 / 0133591344
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1
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Description:
Prentice Hall College Div, 1995. Hardcover. Very Good. Very good hardcover, no dust jacket. Covers show light edge wear. Previous owner's name crossed out on inside cover, pages are otherwise clean and unmarked. Binding is tight, hinges strong.; 100% Satisfaction Guaranteed! Ships same or next business day!
Item Price
$6.19
FREE shipping to USA
Global Marketing Management
Stock Photo: Cover May Be Different

Global Marketing Management

by Warren J. Keegan

  • Used
  • good
  • Hardcover
Condition
Used - Good
Binding
Hardcover
ISBN 10 / ISBN 13
9780133591347 / 0133591344
Quantity Available
1
Seller
HOUSTON, Texas, United States
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
$23.97
FREE shipping to USA

Show Details

Description:
Prentice Hall, 1995-03. Hardcover. Good.
Item Price
$23.97
FREE shipping to USA