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In the News: The Practice of Media Relations in Canada
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In the News: The Practice of Media Relations in Canada Paperback - 2002

by William Wray Carney


From the publisher

Media relations is one of the mainstays of the communications business. With the proliferation of round-the-clock media, communicators have more opportunities than ever to find themselves "in the news." Yet today's communicators come from diverse backgrounds and are not always trained to work to their best advantage with the media. In the News: The Practice of Media Relations in Canada provides an introduction to media relations, grounded in both communications theory and hands-on, day-to-day experience. The book explains current media practices and presents a plan for managing media relationships. Whether you need media to promote your issues to the nation at large or to reach small, targeted groups, this book is your step-by-step guide. In the News is perfect for communications students, media relations practitioners in the private, public and voluntary sectors, and anyone who wants to break a story in the news.

Details

  • Title In the News: The Practice of Media Relations in Canada
  • Author William Wray Carney
  • Binding Paperback
  • Edition First Edition
  • Pages 248
  • Volumes 1
  • Language ENG
  • Publisher University of Alberta Press, Edmonton
  • Date 2002
  • ISBN 9780888643827 / 0888643829
  • Weight 0.77 lbs (0.35 kg)
  • Dimensions 9 x 6 x 0.65 in (22.86 x 15.24 x 1.65 cm)
  • Library of Congress Catalog Number 2002491783
  • Dewey Decimal Code 659.209

About the author

William Wray Carney studied journalism at Carleton University. He has over 30 years of experience in media, public relations, and education. He has taught at the University of Regina, the University of Alberta, and Concordia University College. His work in public relations was primarily in the public sector in Alberta and Saskatchewan. Now semi-retired, he maintains a private practice in Regina. In 2009, the Canadian Public Relations Society presented him with the Award of Attainment.
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In the News: The Practice of Media Relations in Canada

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Edmonton, AB: University of Alberta Press, 2001. Paperback. Very Good. Clean, tight, unmarked; spine straight and uncreased; appears unread; This book provides an introduction to media relations, grounded in both communications theory and hands-on, day-to-day experience. The book explains current media practices and presents a plan for managing media relationships. Whether you need media to promote your issues to the nation at large or to reach small, targeted groups, this book is your step-by-step guide. Perfect for communications students, media relations practitioners in the private, public and voluntary sectors, and anyone who wants to break a story in the news.
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In the News  The Practice of Media Relations in Canada
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In the News The Practice of Media Relations in Canada

by Carney, William Wray

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The University of Alberta Press. Very Good+. 2002. First Edition. Softcover. 0888643829 . University library withdrawl with nearly empty due sheet; new looking stiff book with unmarked text. ; 0.79 x 8.82 x 5.98 Inches; 248 pages .
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In the News: The Practice of Media Relations in Canada
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In the News: The Practice of Media Relations in Canada

by Carney, William Wray

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In the News: The Practice of Media Relations in Canada
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In the News: The Practice of Media Relations in Canada

by William Wray Carney

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In the News: The Practice of Media Relations in Canada
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In the News: The Practice of Media Relations in Canada

by Carney, William Wray

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Edmonton, Alberta, Canada: University of Alberta Press. Very Good+ with no dust jacket. 2001. First Edition. Softcover. 0888643829 . 225 pp. Light edgewear. Appears unread. Signed by the author. Inscribed by the author on the half-title page: "To Sylvie Best Wishes Bill Carney" An introduction to media relations, grounded in theory and experience. Explains current practices, and presents a plan for managing media relationships. ; Signed by Author .
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In the News: The Practice of Media Relations in Canada
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In the News: The Practice of Media Relations in Canada

by Carney, William Wray

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