Description:
San Francisco, California, 1911. 5.5 x 4", stapled booklet, 36 pp, color and black and white illustrations from drawings. A promotional cookbook of recipes making use of canned salmon, issued by the Alaska Packers Association, which was at the time the largest salmon packing company in Alaska, operating canneries across the state, and headquartered in San Francisco. The booklet prints recipes for 30 dishes and several sauces, including "Salmon Pie", "Salmon Croquettes", and "Army and Navy Salmon Scouse", all of which call specifically for Argo Red Salmon. The cookbook additionally makes use of vibrant graphics to promote the products, for instance, the title page bears a color illustration of a child taking a wild ride on a salmon while waving a can above its head, and the recipes are illustrated with color drawings of several of the dishes. Laid into the booklet is a color printed label for a salmon can, in pristine condition. Booklet in excellent condition with a hint of toning to pages and a hint…
Read More ARGO RED SALMON COOK BOOK by Alaska Packers Association - 1907: How to eat Canned Salmon
by Alaska Packers Association
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ARGO RED SALMON COOK BOOK: How to eat Canned Salmon
by Alaska Packers Association
- Used
- Paperback
San Francisco: Alaska Packers Association, 1907. Staplebound. Tan textured wraps. Fine. 36 pages. 14 x 9.5 cm. After 31 canneries banded together in 1891 to sell off surplus canned salmon, the Alaska Packers Association needed to educate the general public on how to make use of this protein packed can of fish. An aggressive campaign to introduce canned salmon was decided upon and this beautifully illustrated cookbook was the solution to the problem at hand. The first order of business was to illustrate "How to Open the Can" along with a two page essay entitled, "The Art of Canning Salmon, A Concise Statement of the Process as practiced at the Canneries of the Alaska Packers Association" - an attempt to counteract the impact of Upton Sinclair's recently published book, The Jungle, an expose of the dangerous and unhealthy meat processing practices in America. Next, the Association rounded up recipes using their product in dishes for breakfast, lunch and dinner including: Salmon Omelet, Salmon Croquettes, Salmon Pie, Salmon Curry, Salmon Salad, and many more. A truly pristine pamphlet demonstrating the reach of an early American advertising campaign.
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Seller
lizzyoung bookseller
(US)
- Format/Binding Staplebound
- Book Condition Used - Tan textured wraps. Fine
- Quantity Available 1
- Binding Paperback
- Publisher Alaska Packers Association
- Place of Publication San Francisco
- Date Published 1907
We have 1 copies available starting at $150.00.
Argo Red Salmon Cook Book; Canned Salmon Recipes
by The Alaska Packers Association
- Used
- Condition
- Used
- Quantity Available
- 1
- Seller
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Aiken, South Carolina, United States
- Item Price
-
$150.00
Show Details
Item Price
$150.00