Backfire : Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard
by Burrows, Peter
- Used
- Condition
- Used - Good
- ISBN 10
- 0471267651
- ISBN 13
- 9780471267652
- Seller
-
Mishawaka, Indiana, United States
Payment Methods Accepted
About This Item
Synopsis
An insider's look at the internal turmoil at one of the world's premier high-tech companiesThis is the inside story of Hewlett-Packard Company's struggle to regain its former glory, and of the high-stakes battle between CEO Carly Fiorina and family scion Walter Hewlett over how best to achieve that goal. For decades, HP was admired not only for its innovative products and soaring stock price, but for its egalitarian corporate culture and father-knows-best integrity. Backfire explains how the company fell on hard times, recounts the historic decision that made Fiorina the world's top-ranking female executive, and brings to life the backlash that resulted when she tried to impose her charismatic salesmanship on the aging icon. Top BusinessWeek journalist Peter Burrows gives the dramatic blow-by-blow of Hewlett's effort to kill Fiorina's most controversial move of all, her $19 billion purchase of rival Compaq Computer. Fiorina won by a whisker, after the most expensive proxy fight in history and a dramatic lawsuit that accused the company of illegally fixing the vote. This gripping, ongoing story includes fascinating personalities and dramatic boardroom and courtroom drama.Peter Burrows (Alameda, CA) has been a technology reporter for BusinessWeek for nine years and has covered the HP saga from the start. The department editor for BusinessWeek's computer coverage, he has been the principal chronicler of Fiorina's tenure at HP, and has written three cover stories on the subject. He has also written numerous other cover stories, including looks at Steve Jobs's Apple Computer and Sun Microsystems' Scott McNealy.
Reviews
(Log in or Create an Account first!)
Details
- Bookseller
- Better World Books (US)
- Bookseller's Inventory #
- 4903615-6
- Title
- Backfire : Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard
- Author
- Burrows, Peter
- Book Condition
- Used - Good
- Quantity Available
- 1
- Binding
- Hardcover
- ISBN 10
- 0471267651
- ISBN 13
- 9780471267652
- Publisher
- Wiley & Sons, Incorporated, John
- Place of Publication
- Bognor Regis, United Kingdom
- This edition first published
- February 15, 2003
Terms of Sale
Better World Books
Better World Books wants every single one of its customers to be happy with their purchase. If you are not satisfied your purchase or simply find out that it was not the book you were looking for, please e-mail us at: help@betterworldbooks.com. We will get back to you as soon as possible with directions on how to return the book to our warehouse. Please keep in mind that because we deal mostly in used books, any extra components, such as CDs or access codes, are usually not included. CDs: If the book does include a CD, it will be noted in the book's description ("With CD!"). Otherwise, there is no CD included, even if the term is used in the book's title. Access Codes: Unless the book is described as "New," please assume that the book does *not* have an access code.