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Basic Marketing; A Marketing Strategy Planning Approach; 16th Edition
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Basic Marketing; A Marketing Strategy Planning Approach; 16th Edition Hardcover - 2008

by Perreault

  • Used
  • Hardcover

Description

McGraw Hill, USA, 2008. 16th Edition. Hardcover. Fair Condition. Book is in Fair Condition. Text appears to have multiple markings. Cover has some heavy wear spots. Book store stickers and corner bumps. Spine is in fair condition but still intact. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 007352980x. ISBN/EAN: 9780073529806. Pictures of this item not already displayed here available upon request. Inventory No: 1561044506. . 9780073529806
Used - Fair Condition
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From the publisher

"The subtitle of the 15th edition was A Global-Managerial Approach. Joseph P. Cannon is a new author to this edition." Includes bibliographical references and indexes.

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