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The Creative Economy: How People Make Money from Ideas

The Creative Economy: How People Make Money from Ideas

The Creative Economy: How People Make Money from Ideas
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The Creative Economy: How People Make Money from Ideas

by Howkins, John

  • Used
  • Paperback
Condition
Used; Good
ISBN 10
0141977035
ISBN 13
9780141977034
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About This Item

Penguin. 2nd ed.. Paperback. Used; Good. Simply Brit – welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there’s something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. 11/07/2013

Synopsis

But how do you turn creativity into money – cash, capital and profit? It is not just having a bright idea that counts – it's what you do with it. John Howkins, a leading expert on creative business, shows us what creativity really is, gives the hard data on its global turnover ($2.2 trillion a year) and outlines the key rules for success. The rules include: Invent yourself. Be unique Own your ideas. Understand copyright and patents Know when to work alone, and when in a group Learn endlessly. Borrow, reinvent and recycle Exploit fame and celebrity Know when to break the rules Whether in film or fashion, software or shoes, by focusing on our individual talents we can all make creativity pay.

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Details

Bookseller
Brit Books Ltd GB (GB)
Bookseller's Inventory #
2676481
Title
The Creative Economy: How People Make Money from Ideas
Author
Howkins, John
Format/Binding
Paperback
Book Condition
Used; Good
Quantity Available
2
Edition
2nd ed.
ISBN 10
0141977035
ISBN 13
9780141977034
Publisher
Penguin
This edition first published
2013-11-13

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About the Seller

Brit Books Ltd

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2010
Milton Keynes , Buckinghamshire

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