The Creative Economy
by John Howkins
- New
- Condition
- New
- ISBN 10
- 0141977035
- ISBN 13
- 9780141977034
- Seller
-
Woodside, New York, United States
10 Copies Available from This Seller
Payment Methods Accepted
About This Item
Synopsis
Creativity is the fastest growing business in the world. Companies are hungry for people with ideas - and more and more of us want to make, buy, sell and share creative products. But how do you turn creativity into money In this newly rewritten edition of his acclaimed book, leading creative expert John Howkins shows what creativity is, how it thrives and how it is changing in the digital age. His key rules for success include: Invent yourself. Be unique. Own your ideas. Understand copyright, patents and IP laws. Treat the cirtual as real, and vice versa. Learn endlessly: borrow, reinvent and recycle. Know when to break the rules. Whether in film or fasion, software or stories, by turning ideas into assets anyone can make creativity pay.
Reviews
(Log in or Create an Account first!)
Details
- Bookseller
- Cold Books (US)
- Bookseller's Inventory #
- 654426105
- Title
- The Creative Economy
- Author
- John Howkins
- Format/Binding
- Papeback
- Book Condition
- New
- Quantity Available
- 10
- Binding
- Paperback
- ISBN 10
- 0141977035
- ISBN 13
- 9780141977034
- Publisher
- Penguin Books
- Date Published
- pp. 240
Terms of Sale
Cold Books
About the Seller
Glossary
Some terminology that may be used in this description includes:
- New
- A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...