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Free Prize Inside: The Next Big Marketing Idea
by Seth Godin
- Used
- Fine
- Hardcover
- first
- Condition
- Fine/Fine
- ISBN 10
- 1591840414
- ISBN 13
- 9781591840411
- Seller
-
St. Louis, Missouri, United States
Payment Methods Accepted
About This Item
Portfolio Hardcover, 2004. Book. Fine. Hardcover. 1st Edition. 8vo - over 7¾ - 9¾" tall. First edition, first print, full number line. Includes FREE PRIZE INSIDE box, and" This is Not THe Wall Street Journal" paper as well as the apparently unread book. The Box (think cereal box) has a small verso repaired tear at the top where it would be opened. Otherwise, fine. Book, mint, paper, slightly aged toned, original folds, no tears, in the box. .
Synopsis
How to find the A"soft innovationA" that will make your product, service, school, church, or career worth talking aboutWe live in an era of too much noise, too much clutter, too many choices, and too much spam. And as Seth GodinA's 200,000-copy bestseller Purple Cow taught the business world, the old ways of marketing simply donA't work anymore. The best way to sell anything these days is through word of mouthA—and the only real way to get word of mouth is to create something remarkable.Free Prize Inside, the sequel to Purple Cow, explains how to do just that. ItA's jammed with practical ideas you can use right now to make your product or service remarkable, so that it will virtually sell itself.Remember when cereal came with a free prize inside? Even if you already liked the cereal, it was the little plastic toy that made it irresistible. Godin explains how you can think of a bonus that will make your customers feel just as excited, no matter what business youA're in. Consider these free prizes:A•?The Tupperware party, which turned buying plastic bowls into a social eventA•?Flintstones vitamins, which turned a serious product into something funA•?The free change-counting machine at every Commerce Bank branchA•?The little blue box from Tiffany, which makes people happy before they even open itThis book offers a way to create free prizes quickly, cheaply, and reliablyA—and persuade others in your organization to help you bring them to life.
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Details
- Bookseller
- Bright Side of the Road Books
(US)
- Bookseller's Inventory #
- 015285
- Title
- Free Prize Inside: The Next Big Marketing Idea
- Author
- Seth Godin
- Format/Binding
- Hardcover
- Book Condition
- Used - Fine
- Jacket Condition
- Fine
- Edition
- 1st Edition
- ISBN 10
- 1591840414
- ISBN 13
- 9781591840411
- Publisher
- Portfolio Hardcover
- Place of Publication
- New York, New York, U.s.a.
- Date Published
- 2004
- Size
- 8vo - over 7¾ - 9¾" tall
Terms of Sale
Bright Side of the Road Books
All Items Subject To Prior Sale. Amex, Discover, Master Charge, Visa, check (US funds) or PayPal. Items may be returned for any reason within 10 days with prior notice. Returns must be appropriately packed and traceable. Credit card orders will only be shipped to the billing address of the credit card. Missouri residents please add appropriate sales tax. Payment in advance is required for first time clients. Shipping is not included in the book price and will be billed at cost. Title does not transfer until receipt of payment in full.
About the Seller
Bright Side of the Road Books
Biblio member since 2005
St. Louis, Missouri
About Bright Side of the Road Books
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- Fine
- A book in fine condition exhibits no flaws. A fine condition book closely approaches As New condition, but may lack the...
- Number Line
- A series of numbers appearing on the copyright page of a book, where the lowest number generally indicates the printing of that...
- Verso
- The page bound on the left side of a book, opposite to the recto page.
- First Edition
- In book collecting, the first edition is the earliest published form of a book. A book may have more than one first edition in...
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