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How to Brand Nations, Cities and Destinations: A Planning Book for Place Branding

How to Brand Nations, Cities and Destinations: A Planning Book for Place Branding

How to Brand Nations, Cities and Destinations: A Planning Book for Place

How to Brand Nations, Cities and Destinations: A Planning Book for Place Branding

by Teemu Moilanen

  • New
  • Hardcover
Condition
New
ISBN 10
0230220924
ISBN 13
9780230220928
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About This Item

Hardback. New. Usually, a country brand is not focused, resulting in unsuccessful place branding. It is possible to successfully raise your national identity to the level of an attractive brand. Building a country brand is an investment, with strong positive returns. This book will guide you along the path to building a successful brand.

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Details

Bookseller
The Saint Bookstore GB (GB)
Bookseller's Inventory #
B9780230220928
Title
How to Brand Nations, Cities and Destinations: A Planning Book for Place Branding
Author
Teemu Moilanen
Format/Binding
Hardback
Book Condition
New
Quantity Available
10
Binding
Hardcover
ISBN 10
0230220924
ISBN 13
9780230220928
Publisher
Palgrave Macmillan
Place of Publication
U.s.a.
This edition first published
2009-01

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About the Seller

The Saint Bookstore

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2018
Southport, Merseyside

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New
A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...
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