Click for full-size.
Inside Steve's Brain: Business Lessons from Steve Jobs, the Man Who Saved Apple
by Kahney, Leander
- Used
- very good
- Paperback
- Condition
- Very Good
- ISBN 10
- 1782390391
- ISBN 13
- 9781782390398
- Seller
-
GORING BY SEA, West Sussex, United Kingdom
4 Copies Available from This Seller
(You can add more at checkout.)
Payment Methods Accepted
About This Item
Paperback. Very Good.
Synopsis
Steve Jobs has turned his personality traits into a business philosophy. Here’s how he does it. It’s hard to believe that one man revolutionized computers in the 1970s and ’80s (with the Apple II and the Mac), animated movies in the 1990s (with Pixar), and digital music in the 2000s (with the iPod and iTunes). No wonder some people worship him like a god. On the other hand, stories of his epic tantrums and general bad behavior are legendary. Inside Steve’s Brain cuts through the cult of personality that surrounds Jobs to unearth the secrets to his unbelievable results. It reveals the real Steve Jobs—not his heart or his famous temper, but his mind. So what’s really inside Steve’s brain? According to Leander Kahney, who has covered Jobs since the early 1990s, it’s a fascinating bundle of contradictions. Jobs is an elitist who thinks most people are bozos—but he makes gadgets so easy to use, a bozo can master them. He’s a mercurial obsessive with a filthy temper—but he forges deep partnerships with creative geniuses like Steve Wozniak, Jonathan Ive, and John Lasseter. He’s a Buddhist and anti-materialist—but he produces mass-market products in Asian factories, and he promotes them with absolute mastery of the crassest medium, advertising. In short, Jobs has embraced the traits that some consider flaws—narcissism, perfectionism, the desire for total control—to lead Apple and Pixar to triumph against steep odds. And in the process, he has become a self-made billionaire. In Inside Steve’s Brain , Kahney distills the principles that guide Jobs as he launches killer products, attracts fanatically loyal customers, and manages some of the world’s most powerful brands. The result is this unique book about Steve Jobs that is part biography and part leadership guide, and impossible to put down. It gives you a peek inside Steve’s brain, and might even teach you something about how to build your own culture of innovation.
Reviews
(Log in or Create an Account first!)
Details
- Bookseller
- World of Books Ltd
(GB)
- Bookseller's Inventory #
- GOR004606734
- Title
- Inside Steve's Brain: Business Lessons from Steve Jobs, the Man Who Saved Apple
- Author
- Kahney, Leander
- Format/Binding
- Paperback
- Book Condition
- Used - Very Good
- Quantity Available
- 4
- ISBN 10
- 1782390391
- ISBN 13
- 9781782390398
- Publisher
- Atlantic Books
- This edition first published
- 2012
Terms of Sale
World of Books Ltd
If you are not completely satisfied with your purchase for any reason, simply email customerservice@worldofbooks.com and we will quickly resolve any issues you may have. If you have any other queries about your order, please email customerservice@worldofbooks.com. Our goal is to deliver to our customers the best possible service and we hope your experience of dealing with us lives up to our promise. If for whatever reason we fail to meet your expectations then please let us know.
About the Seller
World of Books Ltd
Biblio member since 2007
GORING BY SEA, West Sussex
About World of Books Ltd
In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company pioneering the circular economy. Today, we drive the circular economy through three re-commerce brands:
- Wob: Through Wob, we sell. We provide affordable, preloved books and media to customers all over the world. A book leaves our collection of over seven million titles and begins a new chapter every two seconds, enabling more goods to be reused.
- Ziffit: Through Ziffit, we buy. We give people around the world the opportunity to contribute to the circular economy, earn money and protect the planet, by trading their unwanted books and media.
- Shopiago: Through Shopiago, we help others. By sharing the technology that has grown World of Books Group into the business it is today, we're helping charities increase revenue and reduce waste through re-commerce.
- Wob: Through Wob, we sell. We provide affordable, preloved books and media to customers all over the world. A book leaves our collection of over seven million titles and begins a new chapter every two seconds, enabling more goods to be reused.
- Ziffit: Through Ziffit, we buy. We give people around the world the opportunity to contribute to the circular economy, earn money and protect the planet, by trading their unwanted books and media.
- Shopiago: Through Shopiago, we help others. By sharing the technology that has grown World of Books Group into the business it is today, we're helping charities increase revenue and reduce waste through re-commerce.
This Book’s Categories
Beat Poet Michael McClure
From the fateful reading at Six-Gallery in 1955 to his novels, poetry, and stage productions, Michael McClure was right in the thick of the Beat Generation as it was born. See his books and art and learn more about the works of Michael McClure.
Collecting The Beat Generation
The Beat Generation was born out of WWII, and it still continues to exert considerable influence on today’s literary scene. Biblio sellers have a fantastic collection of Beat Generation books and ephemera for browsing.
