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KELLOGG ON BRANDING, Marketing Faculty of The Kellogg School of Management
by TYBOUT, Alice & CALKINS, TIM .;.KOTLER, PHILIIP FOREWORD (KELLOGG)
- Used
- Hardcover
- Signed
- first
- Condition
- Very Good in Very Good dust jacket
- ISBN 10
- 0471690163
- ISBN 13
- 9780471690160
- Seller
-
Durham, California, United States
Payment Methods Accepted
About This Item
Hoboken, N. J.: Wiley PUB. Very Good in Very Good dust jacket. 2005. first edition,12p?. HARDCOVER. 9.1 X 6.2 X 1.4 inches. VERY GOOD CONDITION IN VERY GOOD UNCLIPT(S35.00) DUST JACKET..CLEAN, SOLID, BRIGHT IN SIMILAR DUST JACKET..**SIGNED BY AUTHOR "ALICE M. TYBOUT & T.Calkin." (Alilce is very readable..Calkins is a short allusion to his name.; Gold spine titles on black hard covers...DJ has WHITE TITLES ON Gold & Purple DJ...WHITE ENDPAPERS.. ; 352 pages; renowned marketing guru Philip Kotler sets the stage for a comprehensive review of the latest strategies for building, leveraging, and rejuvenating brands. ; Signed by Author .
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Details
- Bookseller
- Wonderful Books by Mail (US)
- Bookseller's Inventory #
- 132182
- Title
- KELLOGG ON BRANDING, Marketing Faculty of The Kellogg School of Management
- Author
- TYBOUT, Alice & CALKINS, TIM .;.KOTLER, PHILIIP FOREWORD (KELLOGG)
- Format/Binding
- Hardcover
- Book Condition
- Used - Very Good in Very Good dust jacket
- Quantity Available
- 1
- Edition
- first edition,12p?
- ISBN 10
- 0471690163
- ISBN 13
- 9780471690160
- Publisher
- Wiley PUB
- Place of Publication
- Hoboken, N. J.
- Date Published
- 2005
- Keywords
- Marketing STRATEGY, Business MODEL, Small Business, Advertising PARTNER, DISTRIBUTION, Direct Sales, Multi Level Market
Terms of Sale
Wonderful Books by Mail
Tems of sale. FULL RETURNS FOR ANY REASON ALLOWED. Please Contact seller before returns. PHONE,530-892-8191 DROP SHIPPING & GIFT ORDERS. Selling Ink on Paper for over 50 years.
About the Seller
Wonderful Books by Mail
Biblio member since 2008
Durham, California
About Wonderful Books by Mail
I have been selling Ink on Paper for over 50 years. I provide personal service, Worldwide Delivery & will answer your questions about any item you see in my extensive BIBLIO.com LISTINGS
Glossary
Some terminology that may be used in this description includes:
- Jacket
- Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...
- First Edition
- In book collecting, the first edition is the earliest published form of a book. A book may have more than one first edition in...
- Spine
- The outer portion of a book which covers the actual binding. The spine usually faces outward when a book is placed on a shelf....
- PUB
- Common abbreviation for 'published'