The Long Tail : How Endless Choice is Creating Unlimited Demand
by Chris Anderson
- Used
- Hardcover
- first
- Condition
- Near Fine Condition/Near Fine
- ISBN 10
- 184413850X
- ISBN 13
- 9781844138500
- Seller
-
Market Rasen, Lincolnshire, United Kingdom
Payment Methods Accepted
About This Item
Synopsis
The New York Times bestseller that introduced the business world to a future that’s already here—now in a new edition with a new chapter about Long Tail Marketing and a new epilogue.Winner of the Gerald Loeb Award for Best Business Book of the YearIn the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture isn’t in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses—the endlessly long tail of that same curve.
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Details
- Bookseller
- H4o Books (GB)
- Bookseller's Inventory #
- 017475
- Title
- The Long Tail : How Endless Choice is Creating Unlimited Demand
- Author
- Chris Anderson
- Format/Binding
- Hardcover
- Book Condition
- Used - Near Fine Condition
- Jacket Condition
- Near Fine
- Quantity Available
- 1
- Edition
- 1st Edition
- ISBN 10
- 184413850X
- ISBN 13
- 9781844138500
- Publisher
- Random House
- Place of Publication
- London
- Date Published
- 2006
- Keywords
- BZDB69 ELECTRONIC COMMERCE MARKETING Business, Finance & Marketing; The Long Tail How Endless Choice is Creating Unlimited Demand Chris Anderson
- Bookseller catalogs
- Business, Finance & Marketing;
Terms of Sale
H4o Books
30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.
About the Seller
H4o Books
About H4o Books
Glossary
Some terminology that may be used in this description includes:
- Cloth
- "Cloth-bound" generally refers to a hardcover book with cloth covering the outside of the book covers. The cloth is stretched...
- Fine
- A book in fine condition exhibits no flaws. A fine condition book closely approaches As New condition, but may lack the...
- Jacket
- Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...