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The Long Tail: Why the Future of Business is Selling Less of More

The Long Tail: Why the Future of Business is Selling Less of More

The Long Tail: Why the Future of Business is Selling Less of More
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The Long Tail: Why the Future of Business is Selling Less of More

by Anderson, Chris

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  • Acceptable
  • Paperback
Condition
Acceptable
ISBN 10
1401309666
ISBN 13
9781401309664
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About This Item

Hyperion - Acquired Assets, 2008-07-08. paperback. Acceptable. 5x0x8.

Synopsis

The New York Times bestseller that introduced the business world to a future that’s already here—now in a new edition with a new chapter about Long Tail Marketing and a new epilogue.Winner of the Gerald Loeb Award for Best Business Book of the YearIn the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture isn’t in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses—the endlessly long tail of that same curve.

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Details

Bookseller
Your Online Bookstore US (US)
Bookseller's Inventory #
1401309666-4-31249128
Title
The Long Tail: Why the Future of Business is Selling Less of More
Author
Anderson, Chris
Format/Binding
Paperback
Book Condition
Used - Acceptable
Quantity Available
1
ISBN 10
1401309666
ISBN 13
9781401309664
Publisher
Hyperion - Acquired Assets
Place of Publication
New York
Date Published
2008-07-08
Size
5x0x8
X weight
37 oz

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About the Seller

Your Online Bookstore

Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Biblio member since 2012
Houston, Texas

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