Stock Photo: Cover May Be Different
Click for full-size.
Netflixed: The Epic Battle for America's Eyeballs
by Keating, Gina
- Used
- Condition
- Used - Good
- ISBN 10
- 1591846595
- ISBN 13
- 9781591846598
- Seller
-
Waltham, Massachusetts, United States
Payment Methods Accepted
About This Item
Portfolio. Used - Good. A sound copy with only light wear. Overall a solid copy at a great price!
Synopsis
The history of Netflix is a long struggle for greatness marked by multiple disasters, lucky breaks, personal betrayal, and broken hearts. It has more drama than most of the movies Netflix rents. Netflix has come a long way since 1997, when two Silicon Valley entrepreneurs, Marc Randolph and Reed Hastings, decided to start an online DVD store before most people owned a DVD player. They were surprised and elated when launch-day traffic in April 1998 crashed their server and resulted in 150 sales. Today, Netflix has more than 25 million subscribers and annual revenues above $3 billion. Yet long- term success—or even survival—is still far from guaranteed. Journalist Gina Keating recounts the absorbing, fast-paced drama of the company’s turbulent rise to the top and its attempt to invent two new kinds of business. First it engaged in a grueling war against video-store behemoth Blockbuster, transforming movie rental forever. Then it jumped into an even bigger battle for online video streaming against Google, Hulu, Amazon, and the big cable companies. Netflix ushered in such innovations as DVD rental by mail, a patented online queue of upcoming rentals, and a recommendation algorithm called Cinematch that proved crucial in its struggle against bigger rivals. Yet for all its success, Netflix is still a polarizing company. Hastings is often heralded as a visionary—he was named Business Person of the Year in 2010 by Fortune —even as he has been called the nation’s worst CEO. Netflix also faces disgruntled customers after price increases and other stumbles that could tarnish the brand forever. The quest to become the world’s portal for premium video on demand will determine nothing less than the future of entertainment and the Internet. Drawing on extensive new interviews and her years covering Netflix as a financial and entertainment reporter, Keating makes this tale as absorbing as it is important.
Reviews
(Log in or Create an Account first!)
Details
- Bookseller
- More Than Words Inc.
(US)
- Bookseller's Inventory #
- WAL-E-4c-002107
- Title
- Netflixed: The Epic Battle for America's Eyeballs
- Author
- Keating, Gina
- Book Condition
- Used - Good
- Binding
- Paperback
- ISBN 10
- 1591846595
- ISBN 13
- 9781591846598
- Publisher
- Portfolio
- This edition first published
- 2013-09-24
Terms of Sale
More Than Words Inc.
30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.
About the Seller
More Than Words Inc.
Biblio member since 2016
Waltham, Massachusetts
About More Than Words Inc.
More Than Words empowers youth who are in foster care, court-involved, homeless or out of school to take charge of their lives by taking charge of a business. MTW believes that when system-involved youth are challenged with authentic and increasing responsibilities in a business setting, and are given high expectations and a culture of support, they can and will address personal barriers to success, create concrete action plans for their lives, and become contributing members of society. More Than Words began as an online bookselling training program for youth in DCF custody in 2004 and opened its vibrant bookstore on Moody St in Waltham in 2005 and added its Starbucks coffee bar in 2008. MTW replicated its model in the South End of Boston in 2011, thereby doubling the number of youth served annually.
Collecting Children’s Literature
Children’s books are among some of the most popular themes to build a book collection on. Learn a bit more in our Brief History of Children’s Literature.
Learn about Bayntun-Rivière Binders
Are you enchanted by books clad in fine bindings? This is the gallery for you to peruse! Learn more about Bayntun, Rivière & Sons, and their combined work as Bayntun-Rivière.
