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PR! - A Social History of Spin Paperback - 1998
by Ewen, Stuart
- Used
Based on unexplored and often confidential sources from AT&T, the National Association of Manufacturers, Standard Oil, and other major institutions, this book shows how the art of public relations has molded the "public mind" and warped the contours of American democracy. Beginning during the first World War, the book chronicles the birth pangs and coming of age of the PR culture and explores the ideas that have inspired PR strategies down through the years. 30 photos.
Description
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Details
- Title PR! - A Social History of Spin
- Author Ewen, Stuart
- Binding Paperback
- Edition Re-issue
- Condition Used - Good
- Pages 496
- Volumes 1
- Language ENG
- Publisher Basic Books, New York
- Date 1998-10-23
- Illustrated Yes
- Features Illustrated
- Bookseller's Inventory # L07P-01601
- ISBN 9780465061792 / 0465061796
- Weight 1.53 lbs (0.69 kg)
- Dimensions 9.06 x 6.16 x 1.07 in (23.01 x 15.65 x 2.72 cm)
- Reading level 1520
- Dewey Decimal Code 659.2
First line
Media reviews
Citations
- New York Times, 11/29/1998, Page 28