Building Brand Identity

by Upshaw, Lynn B

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Building Brand Identity: A Strategy for Success in a Hostile Marketplace

by Lynn B. Upshaw

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Used - Very Good
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No Dust Jacket
Edition
1st Edition
Published
1995
Binding
Hardcover
ISBN
9780471042204
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Olathe, Kansas, USA
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Wiley, 1995. Book. Very Good. Hardcover. Inscribed By the Author. 1st Edition. Inscribed By Lynn B. Upshaw.
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Building Brand Identity: A Strategy for Success in a Hostile Marketplace: 1 (New Directions in Business)

Building Brand Identity: A Strategy for Success in a Hostile Marketplace: 1 (New Directions in Business)

by Upshaw, Lynn B.

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Used - Very Good
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Hardback
ISBN
9780471042204
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GORING BY SEA, West Sussex, GBR
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Hardback. Very Good.
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Building Brand Identity: A Strategy for Success in a Hostile Marketplace

by Upshaw, Lynn B.

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Used - Very Good
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9780471042204
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Frederick, Maryland, USA
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Wiley. Used - Very Good. Very Good condition. Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner’s name, short gifter’s inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.
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Building Brand Identity: A Strategy for Success in a Hostile Marketplace

by Upshaw, Lynn B.

Condition
Used - Good
Published
1995
Binding
Hardcover
ISBN
9780471042204
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Seattle, Washington, USA
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Wiley, 1995. Hardcover. Good. Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Building Brand Identity: A Strategy for Success in a Hostile Marketplace

by Upshaw, Lynn B

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Used - Very Good
ISBN
9780471042204
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Waltham, Massachusetts, USA
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Wiley. Used - Very Good.
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Building Brand Identity: A Strategy for Success in a Hostile Marketplace

by Upshaw, Lynn B

Condition
Used - Very Good
Published
1995-06-15
Binding
Hardcover
ISBN
9780471042204
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Asheville, North Carolina, USA
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Wiley, 1995-06-15. Hardcover. Very Good. PERSONALIZED INSCRIPTION BY AUTHOR on title page, no other marks noted in text, different cover art on dj, 2nd printing hcAND AS ALWAYS SHIPPED IN 24 HOURS; and emailed to you a USPS tracking number on all orders; all books are sanitized and cleaned for your protection before mailing
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Building Brand Identity: A Strategy for Success in a Hostile Marketplace

by Lynn B. Upshaw

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Used - Good
Published
1995-06-01
Binding
Hardcover
ISBN
9780471042204
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HOUSTON, Texas, USA
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Wiley, 1995-06-01. Hardcover. Good.
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Building Brand Identity: A Strategy for Success in a Hostile Marketplace

by Lynn B. Upshaw

Condition
Used:Good
Edition
1
Published
1995-06-01
Binding
Hardcover
ISBN
9780471042204
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HOUSTON, Texas, USA
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Wiley, 1995-06-01. 1. Hardcover. Used:Good.
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Building Brand Identity: A Strategy for Success in a Hostile Marketplace (New Directions in Business Book 1)

by Upshaw, Lynn B.

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New
Published
5/2/2008
ISBN
9780471042204
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Ha Noi, VNM
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Wiley, 5/2/2008. New. Wiley, 5/2/2008 New All orders ship SAME or NEXT business day Expedited shipments will be received in 5-12 business days within the United States 100% Satisfaction Guaranteed!
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Building Brand Identity : A Strategy for Success in a Hostile Marketplace

by Upshaw, Lynn B

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Used - Very Good
ISBN
9780471042204
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Mishawaka, Indiana, USA
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Wiley & Sons, Incorporated, John. Used - Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
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Building Brand Identity: A Strategy for Success in a Hostile Marketplace

Building Brand Identity: A Strategy for Success in a Hostile Marketplace

by Lynn B. Upshaw

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New
Binding
Hardback
ISBN
9780471042204
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Southport, Merseyside, GBR
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Hardback. New. Using a practical analytical approach, this timely work presents information and insights on the daily challenges brand managers face. Divided into two sections, the first emphasizes the need to understand customers and the current brand's assets before proceeding to refashion the brand's positioning and personality.
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$53.23
Building Brand Identity: A Strategy for Success in a Hostile Marketplace

Building Brand Identity: A Strategy for Success in a Hostile Marketplace

by Lynn B. Upshaw

Condition
New
Binding
Hardback
ISBN
9780471042204
Quantity Available
1
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Southport, Merseyside, GBR
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$59.99

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Hardback. New. Using a practical analytical approach, this timely work presents information and insights on the daily challenges brand managers face. Divided into two sections, the first emphasizes the need to understand customers and the current brand's assets before proceeding to refashion the brand's positioning and personality.
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$59.99
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Building Brand Identity : A Strategy for Success in a Hostile Marketplace

by Upshaw, Lynn B

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Used - Good
ISBN
9780471042204
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Mishawaka, Indiana, USA
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Wiley & Sons, Incorporated, John. Used - Good. Used book that is in clean, average condition without any missing pages.
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Building Brand Identity : A Strategy for Success in a Hostile Marketplace

by Upshaw, Lynn B

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Used - Good
ISBN
9780471042204
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Dunfermline, Fife, GBR
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Wiley & Sons, Incorporated, John. Used - Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
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Building Brand Identity: A Strategy for Success in a Hostile Marketplace

by Upshaw, Lynn B

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New
ISBN
9780471042204
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Victoria, British Columbia, CAN
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Wiley. New. Special order direct from the distributor
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Building Brand Identity: A Strategy for Success in a Hostile Marketplace

by Upshaw, Lynn B

Condition
New
Published
1995-06-15
Binding
Hardcover
ISBN
9780471042204
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San Diego, California, USA
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Wiley, 1995-06-15. Hardcover. New. New. In shrink wrap. Looks like an interesting title!
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Building Brand Identity: A Strategy for Success in a Hostile Marketplace

by Lynn B. Upshaw

Condition
Used - Good
Published
1995
ISBN
9780471042204
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1
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Morangis, FRA
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John Wiley & Sons, 1995. Good. Former library book. Soiling on the side. No dust jacket. Edition 1995. Ammareal gives back up to 15% of this book's net price to charity organizations.
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$4.99
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Building Brand Identity – A Strategy for Success in a Hostile Marketplace

by Lynn B. Upshaw

Condition
New
Published
1995
Binding
Hardcover
ISBN
9780471042204
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Exeter, Devon, GBR
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John Wiley & Sons Inc, 1995. Hardcover. New. 1st edition. 368 pages. 10.00x6.50x1.00 inches.
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$65.78
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Building Brand Identity: A Strategy for Success in a Hostile Marketplace

by Upshaw, Lynn B

Condition
New
Binding
Hardcover
ISBN
9780471042204
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campbelltown, Florida, USA
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Wiley. hardcover. New. 6x1x9. Brand New Book in Publishers original Sealing
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