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Sales Promotion

Sales Promotion

Sales Promotion
Stock Photo: Cover May Be Different

Sales Promotion

by Tony Yeshin

  • New
  • Paperback
Condition
New
ISBN 10
1844801616
ISBN 13
9781844801619
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About This Item

Paperback / softback. New. Sales promotion is an increasingly important tool within the overall armoury of marketing communications. This title provides an academic underpinning of sales promotion, illustrated by a variety of examples drawn from promotions worldwide, sales promotion campaigns and underpinned with wide references to the academic literature.

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Details

Bookseller
The Saint Bookstore GB (GB)
Bookseller's Inventory #
B9781844801619
Title
Sales Promotion
Author
Tony Yeshin
Format/Binding
Paperback / softback
Book Condition
New
Quantity Available
10
Binding
Paperback
ISBN 10
1844801616
ISBN 13
9781844801619
Publisher
International Thomson Business Press
Place of Publication
London, United Kingdom
This edition first published
April 15, 2006

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About the Seller

The Saint Bookstore

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2018
Southport, Merseyside

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New
A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...
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