Building Reputational Capital: Strategies for Integrity and Fair Play That Improve the Bottom Line
by Kevin T. Jackson
- New
- Hardcover
- Condition
- New
- ISBN 10
- 0195161386
- ISBN 13
- 9780195161380
- Seller
-
Uxbridge, Greater London, United Kingdom
389 Copies Available from This Seller
Payment Methods Accepted
About This Item
Synopsis
In the aftermath of scandals such as those at Enron and WorldCom, there is a growing suspicion of the corporate world. For this reason it is more important than ever for firms to maintain a good reputation. In Building Reputational Capital, Kevin T. Jackson offers a practical guide to takingthe high road--the only path that leads to lasting success. Based on extensive research and real-world experience, Building Reputational Capital reveals basic principles of integrity and fairness with which firms can build an enduring reputation. More than image, a firm's reputation is a form of capital often neglected in the boardroom and overlooked inconventional analyses of financial statements...
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Details
- Bookseller
- Ria Christie Collections (GB)
- Bookseller's Inventory #
- ria9780195161380_pod
- Title
- Building Reputational Capital: Strategies for Integrity and Fair Play That Improve the Bottom Line
- Author
- Kevin T. Jackson
- Format/Binding
- Hard Cover
- Book Condition
- New
- Quantity Available
- 389
- Binding
- Hardcover
- ISBN 10
- 0195161386
- ISBN 13
- 9780195161380
- Publisher
- Oxford University Press, USA
- Place of Publication
- Ny
- This edition first published
- March 5, 2004
Terms of Sale
Ria Christie Collections
30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.
About the Seller
Ria Christie Collections
About Ria Christie Collections
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