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Building Customer-brand Relationships

Building Customer-brand Relationships

Building Customer-brand Relationships
Stock Photo: Cover May Be Different

Building Customer-brand Relationships

by Don E. Schultz

  • New
  • Paperback
Condition
New
ISBN 10
0765617994
ISBN 13
9780765617996
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About This Item

Paperback / softback. New. Presents an approach to marketing communications in the 'push-pull' marketplace that combines traditional outbound communications with the inbound or 'pull' media of Internet, mobile communications, and social networks. This book takes a different view - that the marketer and the customer build the ongoing brand value together.

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Details

Bookseller
The Saint Bookstore GB (GB)
Bookseller's Inventory #
A9780765617996
Title
Building Customer-brand Relationships
Author
Don E. Schultz
Format/Binding
Paperback / softback
Book Condition
New New
Quantity Available
1
Binding
Paperback
ISBN 10
0765617994
ISBN 13
9780765617996
Publisher
Routledge
Place of Publication
Us
This edition first published
2009-01

Terms of Sale

The Saint Bookstore

Refunds or Returns: A full refund of the price paid will be given if returned within 30 days in undamaged condition. If the product is faulty, we may send a replacement.

About the Seller

The Saint Bookstore

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2018
Southport, Merseyside

About The Saint Bookstore

The Saint Bookstore specialises in hard to find titles & also offers delivery worldwide for reasonable rates.

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New
A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...
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