PR on a Budget: Free, Cheap, and Worth the Money Strategies for Getting Not iced
by Saffir, Leonard
- Used
- as new
- Condition
- As New
- ISBN 10
- 1419523678
- ISBN 13
- 9781419523670
- Seller
-
Tokyo, Japan
Payment Methods Accepted
About This Item
Chicago: Kaplan Publishing, 2006. As New. A crisp clean softcover, no markings throughout: For those who think their "widget" is the coolest around and are going it a lone with PR, getting publicity is often a confusing, hit-or-miss process. Incorporating public relations in business plans can be the difference bet ween success and failure. But recognizing the power of PR is one thing; ha rnessing it is another. PR on a Budget proves that it is possible to handl e a business or organization's public relations in a manageable, logical, a nd cost-effective fashion About the Author Leonard Saffir served as executive vice president of Porter Novelli, one of the largest public relations firms in the world. His impressive client list includes: Philip Morris USA, MasterCard, Pepsi Cola, Bristol-Myers, Mattel, Gilette, and many others. He is the recipient of the Public Relations Society of America's prestigious Silver Anvil and Big Apple awards, and several PRSA Certificates of Commendation. He has also won numerous journalism awards and is a past president of the Overseas Press Club of America.
Synopsis
Includes index.
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Details
- Bookseller
- Infinity Books Japan (JP)
- Bookseller's Inventory #
- RWARE0000019066
- Title
- PR on a Budget: Free, Cheap, and Worth the Money Strategies for Getting Not iced
- Author
- Saffir, Leonard
- Book Condition
- New
- Quantity Available
- 1
- Binding
- Paperback
- ISBN 10
- 1419523678
- ISBN 13
- 9781419523670
- Publisher
- Kaplan Publishing
- Place of Publication
- Chicago
- Date Published
- 2006
- Bookseller catalogs
- Business / Marketing;
Terms of Sale
Infinity Books Japan
We return books after seven days, if the customer is not 100% happy with our transaction.
About the Seller
Infinity Books Japan
Biblio member since 2006
Tokyo
About Infinity Books Japan
Infinity Books Japan,was founded in the year 2002, we pride ourselves in being there for our customers, we deal in, used, rare, out of print and first editions.
Glossary
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- New
- A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...
- A.N.
- The book is pristine and free of any defects, in the same condition as ...
- Crisp
- A term often used to indicate a book's new-like condition. Indicates that the hinges are not loosened. A book described as crisp...