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How to Measure Anything: Finding the Value of
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How to Measure Anything: Finding the Value of "Intangibles" in Business Hardcover - 2007 - 1st Edition

by Douglas W. Hubbard


From the publisher

Includes index.

Details

  • Title How to Measure Anything: Finding the Value of "Intangibles" in Business
  • Author Douglas W. Hubbard
  • Binding Hardcover
  • Edition number 1st
  • Edition 1
  • Pages 287
  • Volumes 1
  • Language ENG
  • Publisher John Wiley & Sons, Hoboken, N.J
  • Date 2007
  • Illustrated Yes
  • ISBN 9780470110126 / 0470110120
  • Weight 1.25 lbs (0.57 kg)
  • Dimensions 9.1 x 6.38 x 1.02 in (23.11 x 16.21 x 2.59 cm)
  • Reading level 1240
  • Library of Congress subjects Intangible property - Valuation
  • Library of Congress Catalog Number 2007004998
  • Dewey Decimal Code 657.7

About the author

Douglas W. Hubbard is the inventor of Applied Information Economics (AIE), a measurement methodology that has earned him critical praise from The Gartner Group, Giga Information Group, and Forrester Research. He is an internationally recognized expert in the field of IT value and is a popular speaker at numerous conferences. He has written articles for Information Week, CIO Enterprise, and DBMS Magazine. Formerly with Coopers & Lybrand, he has over twenty years' experience in IT management consulting, including twelve years' experience specifically in teaching organizations to use his AIE method. Dozens of Fortune 500 companies and government agencies have applied his method to IT investments, military logistics, venture capital, aerospace, and environmental issues. Find out more at www.howtomeasureanything.com.
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How to Measure Anything: Finding the Value of Intangibles in Business
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How to Measure Anything: Finding the Value of "Intangibles" in Business

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How to Measure Anything : Finding the Value of Intangibles in Business

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How to Measure Anything: Finding the Value of ""Intangibles"" in Business

by Hubbard, Douglas W.

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How to Measure Anything: Finding the Value of "Intangibles" in Business

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by Hubbard, Douglas W

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Wiley, 2007. 1st Edition. . Hardcover. New/New. Brand new copy. First edition, 4th printing indicated by number line. 304 pages; 6.5 x 1.1 x 9.1 inches Douglas Hubbard helps us create a path to know the answer to almost any question in business, in science, or in life . . . Hubbard helps us by showing us that when we seek metrics to solve problems, we are really trying to know something better than we know it now. How to Measure Anything provides just the tools most of us need to measure anything better, to gain that insight, to make progress, and to succeed. -Peter Tippett, PhD, M.D. Chief Technology Officer at CyberTrust and inventor of the first antivirus software 4th Printing 4th Printing 4th Printing
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