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The Business of Media Distribution: Monetizing Film, TV and Video Content
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The Business of Media Distribution: Monetizing Film, TV and Video Content Paperback - 2009 - 1st Edition

by Jeff Ulin


Details

  • Title The Business of Media Distribution: Monetizing Film, TV and Video Content
  • Author Jeff Ulin
  • Binding Paperback
  • Edition number 1st
  • Edition 1
  • Pages 509
  • Volumes 1
  • Language ENG
  • Publisher Focal Press
  • Date 2009-09
  • Illustrated Yes
  • ISBN 9780240812007 / 024081200X
  • Weight 1.85 lbs (0.84 kg)
  • Dimensions 8.9 x 5.9 x 1.3 in (22.61 x 14.99 x 3.30 cm)
  • Library of Congress subjects Motion pictures - Marketing, Television broadcasting - Marketing
  • Library of Congress Catalog Number 2009039128
  • Dewey Decimal Code 384.068

About the author

Jeff Ulin's background includes being a media executive, attorney, lecturer, and entrepreneur. Half of his 20 years in the business have been at Lucasfilm, where he headed worldwide distribution for all markets (theatrical, video, TV, online), managed franchise sales for Star Wars and Indiana Jones, and oversaw the release of the last Star Wars film, Episode III. He also helped Paramount and Universal's overseas video distribution venture; co-founded and ran animation studio Wild Brain, where he created Disney's pre-school hit Higglytown Heroes; and he currently teaches the class Media & Entertainment: Economics, Policy, and Strategy at Berkeley's Haas School of Business. Living in the San Francisco area, he is at the center of Internet activity, helping companies navigate the convergence of digital media at Silicon Valley's most renowned law firm (Wilson Sonsini Goodrich & Rosati).
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The Business of Media Distribution: Monetizing Film, TV and Video Content in an Online World
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The Business of Media Distribution: Monetizing Film, TV and Video Content in an Online World

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The Business of Media Distribution : Monetizing Film, TV and Video Content in an Online World

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The Business of Media Distribution : Monetizing Film, TV and Video Content in an Online World

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