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Principles of Pricing: An Analytical Approach. Rakesh V. Vohra, Lakshman Krishnamurthi Hardcover - 2012
by Rakesh V. Vohra; Lakshman Krishnamurthi
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- Title Principles of Pricing: An Analytical Approach. Rakesh V. Vohra, Lakshman Krishnamurthi
- Author Rakesh V. Vohra; Lakshman Krishnamurthi
- Binding Hardcover
- Edition First Edition.
- Pages 262
- Volumes 1
- Language ENG
- Publisher Cambridge University Press, New York, NY:
- Date 2012-03-05
- Illustrated Yes
- Features Bibliography, Illustrated, Index
- ISBN 9781107010659 / 1107010659
- Weight 1.15 lbs (0.52 kg)
- Dimensions 9.1 x 6.2 x 0.9 in (23.11 x 15.75 x 2.29 cm)
-
Themes
- Aspects (Academic): Business Aspects
- Library of Congress subjects Pricing, BUSINESS & ECONOMICS / Accounting / Financial
- Library of Congress Catalog Number 2011031550
- Dewey Decimal Code 658.816
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Hard Cover. New. New Book; Fast Shipping from UK; Not signed; Not First Edition; Pricing drives three of the most important elements of firm success: revenue and profits, customer behavior and firm image. This book provides an analytic basis for making pricing decisions.
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Cambridge Univ Pr, 2012. Hardcover. New. 1st edition. 200 pages. 9.25x6.25x1.00 inches.
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Principles of Pricing: An Analytical Approach
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