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Food Quality and Consumer Value Hardcover - 2003 - 2003rd Edition
by Monika J.A. Schröder
First line
In this chapter, several models and definitions relating to quality and value are presented and evaluated.
From the rear cover
Consumer markets for foods and beverages in developed countries are well supplied and highly fragmented. Yet, the question being asked is how close retailers actually come to fulfilling their customers' requirements. The concept of consumer value is one of the main pillars underpinning the theory of market differentiation. This book takes an interdisciplinary approach to the analysis of satisfaction in relation to the consumption of food, with both food science and consumer science playing central parts. It approaches food quality from both the technical and the consumer satisfaction perspectives, and assesses the roles of management and regulatory tools in delivering food quality for all. Each area is discussed in detail, using the appropriate technical terminology, but keeping the text accessible to readers from both academic traditions, as well as to non-specialist readers.
Details
- Title Food Quality and Consumer Value
- Author Monika J.A. Schröder
- Binding Hardcover
- Edition number 2003rd
- Edition 2003
- Pages 314
- Language ENG
- Publisher Springer
- Date March 2, 2003
- Features Illustrated
- ISBN 9783540439141
More Copies for Sale
Food Quality and Consumer Value : Delivering Food that Satisfies
by Monika J.A. Schröder
- New
- Hardcover
- Condition
- New
- Binding
- Hardcover
- ISBN 10 / ISBN 13
- 9783540439141 / 3540439145
- Quantity Available
- 198
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Uxbridge, Greater London, United Kingdom
- Item Price
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$173.20$10.33 shipping to USA
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