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Communicating Change: Winning Employee Support for New Business Goals Hardcover - 1994 - 1st Edition
by T. J. Larkin; Sandar Larkin
From the rear cover
Any time your company decides to make a major organizational change - whether it's a new emphasis on customer service, quality management, restructuring, or downsizing - your job is to get the message through to your employees, and enlist their support and cooperation. If you don't, the changes you're trying to implement will inevitably create more turmoil than progress. The challenge is how to deliver your message all the way through the ranks. A task made especially difficult when changes you are trying to communicate are unpopular. Now, here's a book that reveals to all managers how to implement important changes and make them work. This is not a theoretical book. it's advice from the trenches. Packed with checklists, sample communications, diagrams, surveys, step-by-step guidance. This book evaluates the real-life communication successes and failures experienced by many multinational corporations including: General Motors, Polaroid, Xerox, Hewlett-Packard, British Telecom, GE, and IBM.
Details
- Title Communicating Change: Winning Employee Support for New Business Goals
- Author T. J. Larkin; Sandar Larkin
- Binding Hardcover
- Edition number 1st
- Edition 1
- Pages 252
- Volumes 1
- Language ENG
- Publisher McGraw-Hill Companies, New York, New York, U.S.A.
- Date 1994-01-22
- Illustrated Yes
- Features Bibliography, Illustrated, Index
- ISBN 9780070364523 / 0070364524
- Weight 1.3 lbs (0.59 kg)
- Dimensions 9.31 x 6.25 x 0.94 in (23.65 x 15.88 x 2.39 cm)
- Library of Congress subjects Organizational change, Industrial relations
- Library of Congress Catalog Number 93029248
- Dewey Decimal Code 658.45
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