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Forbes Greatest Business Stories of All Time Paperback - 1997 - 1st Edition
by Forbes Magazine; Daniel Gross
From the rear cover
What do Bill Gates, Henry Ford, J. P. Morgan, Mary Kay Ash, and Walt Disney all have in common? Uncompromising vision, a willingness to take risks, and exceptional business acumen. Not only did these individuals amass great fortunes, they revolutionized the business world and helped shape society as we know it. Theirs are just a few of the stories collected in this anthology of commercial ingenuity.
Drawing on a wealth of sources, this priceless collection brings to life extraordinary achievements, many of them forgotten or little known: how Robert Morris, the preeminent merchant of the eighteenth century, financed the American Revolution with his personal credit; how Ray Kroc used a shrewd real estate strategy to turn a faltering hamburger franchise operation into the McDonald's fast food empire; and how Mary Kay Ash built a billion-dollar direct sales cosmetics company by preaching a message of economic empowerment to women. Enlightening and fascinating, Forbes(r) Greatest Business Stories of All Time celebrates larger-than-life ambition, inspired leadership, wheeling and dealing, and hard work. Forbes is a registered trademark of Forbes Inc. Its use is pursuant to a license agreement with Forbes Inc.Details
- Title Forbes Greatest Business Stories of All Time
- Author Forbes Magazine; Daniel Gross
- Binding Paperback
- Edition number 1st
- Edition 1
- Pages 368
- Volumes 1
- Language ENG
- Publisher Wiley, Somerset, New Jersey, U.S.A.
- Date 1997-08-21
- Features Bibliography, Index, Table of Contents
- ISBN 9780471196532 / 0471196533
- Weight 1.1 lbs (0.50 kg)
- Dimensions 9 x 6.1 x 0.98 in (22.86 x 15.49 x 2.49 cm)
- Library of Congress subjects Success in business - United States - Case
- Library of Congress Catalog Number 96034245
- Dewey Decimal Code 338.709
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